Amazon opts out of Phorm's behavioural targeting technology
By Noel Bussey Thursday, 16 April 2009 10:45AM
LONDON - Amazon, the online retailer, has become the first website to opt out of Phorm's controversial behavioural targeting technology.
To continue enjoying this article, please sign in below. You can register for free, giving you limited further access to news, or subscribe now for full access to all our content. View our subscription options.
Subscribe now for full access to the Brand Republic Group
(Brand Republic, Campaign, Marketing, Media Week, PRWeek)
Or
Additional Information
Campaign Jobs
- New Business Exec | c. £42k + benefits | central London Bruzas & Co to £42k + benefits and bonus, central London
- Principle Analyst (Marketing & Insight) Harnham Search and Selection £40000 - £60000 per annum, London
- Database Marketing & Customer Analytics Manager Harnham Search and Selection £45000 - £55000 per annum + Bonus & Benefits, North West England
- Product Pricing Manager (Retail Banking) Harnham Search and Selection £38000 - £60000 per annum, London
- Senior Marketing Analyst, Manchester, £50, 000 Harnham Search and Selection £55000 - £60000 per annum, Manchester
Most viewed
Most commented
