RKCR/Y&R and Arena BLM win Honey Monster Foods briefs
By Matt Williams Thursday, 04 March 2010 10:20AM
LONDON - Honey Monster Foods, the division of the Big Bear Group that owns Sugar Puffs and Honey Waffles, has appointed Rainey Kelly Campbell Roalfe/Y&R to handle its advertising and Arena BLM to its media planning and buying business after a pitch run by Agency Insight.
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