News archive
Friday 19 March 2010
Barclaycard launches music-themed campaign for Freedom launch
LONDON - Barclaycard is launching a music-themed ad campaign to support the introduction of its Freedom rewards programme.
Comparethemarket launches meerkat iPhone app
LONDON - Comparethemarket.com has taken its meerkat mascot Aleksandr Orlov into yet another medium with the creation of a free iPhone app allowing people to play with his phrases.
Brown, Cameron and Clegg turned into zombies for DVD promotion
LONDON - Politicians including Gordon Brown and David Cameron have been turned into zombies in a new game, launched to promote the release of Sony Pictures film 'Zombieland' on DVD.
Omid Djalili hijacks a bank in new Moneysupermarket.com ad
LONDON - Omid Djalili has got himself in a spot of bother with the police in the latest ad in Moneysupermarket.com's "great deal easier" campaign.
Dr Oetker launches £2.5m ad campaign
LONDON - Dr Oetker, the German-based frozen food brand, is investing in a £2.5m advertising push as it looks to increase its position in the marketplace.
Viral View: Switching screens - when will video advertising go mobile?
In today's 'multiscreen world', mobile devices have an increasingly important role to fulfil.
Lipton Ice Tea unveils Hugh Jackman global ad
LONDON - Lipton Ice Tea is launching its first global TV ads featuring Hollywood actor Hugh Jackman, on 22 March, as part of its global 'Drink Positive' campaign, which launched earlier this year
Thursday 18 March 2010
DDB unveils 'carousel' follow-up for Philips
LONDON - DDB London has unveiled the official trailer for its follow-up to the Cannes Grand Prix-winning Philips 'carousel'. It reveals that each of the five new online films shares the same script.
Clinique courts agencies for global digital campaign
LONDON - Clinique is looking for a digital agency to handle a global campaign for its Skin Supplies for Men product division.
Hugh Salmon to run as an independent MP
LONDON - Hugh Salmon, former managing director of Interpublic agency CM Lintas, is to run as an independent MP for the London constituency of Battersea in the upcoming election.
Island of Inishturkbeg in digital agency search
LONDON - The Island of Inishturkbeg, located in the Atlantic off the west coast of Ireland, is looking for a digital agency to handle the launch of its brand.
Walker Media wins Kettle Foods account
LONDON - Kettle Foods, the owner of the Kettle Chips brand, has appointed Walker Media to handle its £2m media planning and buying account.
Agencies line up for FSA digital task
LONDON - The Food Standards Agency is on the hunt for an agency to handle a portion of its digital advertising account.
CMW appointed to Five's advertising roster
LONDON - Five has appointed CMW to its advertising roster as the broadcaster looks to increase the marketing activity around its most popular programmes.
Leo Burnett lands Chrysler UK account
LONDON - Leo Burnett has been appointed to the Chrysler creative account in the UK.
TV ad revenues set to grow by up to 20 per cent in May
LONDON - The TV ad market is set to continue its recovery with media agencies predicting that May revenue will increase by between 15 and 20 per cent compared with 2009.
Cancer Research UK reviews Race For Life account
LONDON - Cancer Research UK is reviewing the ad account for its £2 million "Race For Life" campaign.
Aegis promotes Buhlmann to group chief executive
LONDON - Aegis has promoted Jerry Buhlmann, the global chief executive of its media-buying division Aegis Media, to Aegis Group chief executive.
CHI wins £18m Samsung UK brief
LONDON - Samsung Electronics has consolidated the £18m UK ad account for its TV products into CHI & Partners.
Alvarez made ECD at Brooklyn Brothers as founder departs
LONDON - Jason Fretwell, the founder and creative partner at The Brooklyn Brothers, is leaving the agency.
Virgin Games calls UK creative review
LONDON - Virgin Games is on the hunt for an agency to handle its UK advertising business.
Fallon creatives join Karmarama
LONDON - Sam Walker and Joe De Souza, Fallon's award-winning creative directors, have quit to join Karmarama to work alongside Dave Buonaguidi.
Wednesday 17 March 2010
Maurice Levy and Publicis Groupe board to forgo bonus
LONDON - Maurice Levy, chairman and chief executive of Publicis Groupe, the owner of creative agency Publicis and media network StarcomMediaVest, has forgone his bonus of €2.7m for 2009 "as a gesture of solidarity" with the ad group's employees.
Digital publishers expect video to lead growth in display ads
LONDON - Digital publishers in the UK expect to achieve a significant lift in display advertising revenues in 2010, led by growth opportunities around video, according to a new report.
Erasmus wins global Tetra Pak ad business
LONDON - Tetra Pak has appointed Erasmus to handle its global advertising account, previously held by Ogilvy Advertising.
Facebook overtakes Google to become the most visited website in the US
LONDON - Social network Facebook has overtaken search giant Google to become the most visited website in the US for the week ending 13 March.
Govt climate change ads banned for overstating risks
LONDON - Government climate change ads have been banned by the Advertising Standards Authority for overstating the risks to the public.
Npower launches brand awareness ads
LONDON - Npower is rolling out a print ad campaign to drive awareness in the brand, following the launch of a new visual identity.
ASA bans ad for offensive racial stereotype
LONDON - The ASA has banned a Tombola bingo ad featuring a black man repeating in song everything a white man says, ruling that it breached the advertising code on using harmful or negative stereotypes.
Tuesday 16 March 2010
BBH wins Yeo Valley's £5m ad account
LONDON - Yeo Valley, the organic dairy brand, has appointed Bartle Bogle Hegarty (BBH) to handle its £5m advertising account.
Steve Ridley becomes chief executive of Kinetic
LONDON - WPP out-of-home agency Kinetic Worldwide has promoted global chief operating officer, Steve Ridley, as its new global chief executive.
Smart promotes Brabus car with bespoke billboards
LONDON - Car manufacturer Daimler has launched an 11-week, multi-platform campaign to promote its Smart Brabus mini cars, and give the Smart brand stand-out in a growing car segment.
Maxus wins Shangri-La hotel group's global media
LONDON - WPP-owned Maxus has been appointed to handle the global media account for Asian luxury hotel group Shangri-La.
Chambers and Singh leave Digit after 15 years
LONDON - Andy Chambers and Daljit Singh, the founders of JWT UK's digital offshoot Digit, have left the agency after 15 years.
Lastminute.com launches summer holiday ad push
LONDON - Lastminute.com is rolling out a TV ad campaign to encourage consumers to leave the recession behind and take a holiday abroad.
Monday 15 March 2010
Sony supports camera range with pan-European campaign
LONDON - Sony is launching a pan-European advertising campaign to promote its Digital Imaging camera offering.
Seatwave launches first-ever TV campaign
LONDON - Seatwave, the online ticket exchange, has launched its first ever TV ad in a bid to raise awareness of the brand and attract new customers.
Sky Sports appoints Brothers and Sisters to 'Living for Sport' project
LONDON - Sky Sports has appointed Brothers and Sisters to create a digital campaign for its 'Living for Sport' initiative.
Fitness First appoints PHD to handle media business
LONDON - Fitness First has appointed PHD to its media planning and buying account without a pitch.
Wieden & Kennedy in search for NY agency MD
NEW YORK - Wieden & Kennedy is looking for a new managing director for its New York office after Buz Sawyer announced he is leaving the agency on 31 March.
Ikea awards US advertising account to Ogilvy & Mather
NEW YORK - Ikea has awarded its US $90m advertising account to Ogilvy & Mather after a final four-way battle.
Specsavers parodies Lynx bikini commercial
LONDON - Specsavers has broken a new TV ad which parodies Lynx's famous 2006 'Billions' ad, featuring a multitude of bikini-clad women running towards a man on a beach.
- Marketing Manager, Smith Carey
- To c£60k+, East Midlands
- Group Marketing Manager, Future Publishing
- Competitive package, South West England
- Marketing Director, Syco Music
- Competitive Salary, Central London
- Client Services Director, Brand Recruitment
- £55000-£65000, South East England
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