Opinion

Instagram is cautiously tapping into inspiration
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Instagram is cautiously tapping into inspiration

What's all the fuss about Instagram?

Creative media thinking can free branded content
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Creative media thinking can free branded content

I have seen the future, so thought I should share it.

Tech viewpoint on the role of developers
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Tech viewpoint on the role of developers

The brand/agency relationship can be a complicated thing.

Let's make an ad career the easy sell it should be
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Let's make an ad career the easy sell it should be

My stepson recently graduated and, being a bright lad, has managed to land a job at Accenture.

Line between money and morals is increasingly fine
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Line between money and morals is increasingly fine

So, what to make of the conclusion of the Heinz review?

On the Campaign couch: Can clients be creative too?
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On the Campaign couch: Can clients be creative too?

What is it about the word "creative" that renders grown-ups' brains to mush?

A view from Dave Trott: Real-world thinking
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A view from Dave Trott: Real-world thinking

When a pilot is flying a plane, he has to be aware of the crosswind.

Adland, embrace boredom
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Adland, embrace boredom

Bored? Good. Use it.

Join the growing band of equality 'manbassadors'
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Join the growing band of equality 'manbassadors'

For a long time, it felt that there was a lot of talk around workplace equality, but not always the action to match.

Time has come for a new breed of independents
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Time has come for a new breed of independents

It has been coming for a while now but things are changing - and changing for the better.

Everything is local
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Everything is local

The average British southerner moves no more than six miles from their birthplace. (I've managed 6.4 so far). The average northerner moves no more than three miles.

Global viewpoint from South Korea
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Global viewpoint from South Korea

It's easy to take the many everyday digital conveniences for granted when you live in one of the world's most wired countries.

On the Campaign couch: What is big data?
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On the Campaign couch: What is big data?

Oh dear. Here we go again.

A view from Dave Trott: Is big data the answer?
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A view from Dave Trott: Is big data the answer?

The current thinking is that big data will solve everything.

Questions are as crucial as answers in this new world
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Questions are as crucial as answers in this new world

If you're the sort of person who spends the small hours worrying about the future, the latest Bellwether Report might give you some solace.

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