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Vertu appoints Club Havas for global creative
by James Swift,
27 February 2015, 09:43AM
Vertu appoints Club Havas for global creative
Vertu, the luxury phone brand, has appointed Club Havas as its global creative agency after a competitive pitch.
TV viewing declined 4.5% in 2014
by Maisie McCabe,
27 February 2015, 09:27AM
TV viewing declined 4.5% in 2014
Total TV viewing declined by 4.5 per cent in 2014, as heavy viewers watched less telly, and viewing on computers and mobile devices failed to compensate for the decline on the main set.
PHD retains Sainsbury's £60m media business
by Arif Durrani,
27 February 2015, 08:00AM
PHD retains Sainsbury's £60m media business
Omnicom's PHD has retained Sainsbury's £60 million media planning and buying business after a competitive pitch against Group M agencies Maxus and MediaCom, and Publicis Groupe's ZenithOptimedia.
Google puts all European operations under Matt Brittin
by Shona Ghosh,
27 February 2015, 10:17AM
Google puts all European operations under Matt Brittin
Google has unified its two European units, and handed responsibility for the consolidated business to UK boss Matt Brittin.
Campaign Viral Chart: Adidas takes top spot
by Gurjit Degun,
27 February 2015, 08:55AM
Campaign Viral Chart: Adidas takes top spot
The Adidas ad encouraging people to do their best to win at their sport has reached the top of the chart.
Mazda backs ad-funded documentary on Sky 2 with Richard Parks
by Gurjit Degun,
26 February 2015, 04:00PM
Mazda backs ad-funded documentary on Sky 2 with Richard Parks
Mazda, the car manufacturer, has funded a documentary about an eight-hour endurance race run by Mission Motorsport, the wounded veterans' charity.
Capital One Cup Final in Twitter Amplify campaign
by Gurjit Degun,
27 February 2015, 09:54AM
Capital One Cup Final in Twitter Amplify campaign
Capital One is going to provide football fans with live replays during and after its cup final on Sunday as part of a Twitter Amplify campaign.
Why HSBC's relationship with the Telegraph and Guardian is the press story of our time
by Arif Durrani,
26 February 2015, 08:00AM
Why HSBC's relationship with the Telegraph and Guardian is the press story of our time
Five years ago, a translucent coverwrap by J Walter Thompson enabled HSBC to make press history and commandeer the front and back pages of The Daily Telegraph for the first time in 155 years.
Alan Shearer features in latest Barclays Premier League ad
by Gurjit Degun,
27 February 2015, 11:11AM
Alan Shearer features in latest Barclays Premier League ad
Barclays has launched a campaign giving away football tickets to young fans with an ad featuring Alan Shearer, the former England captain.
Havas Media Group hires W&K's Douglas as chief strategy officer
by Kate Magee,
26 February 2015, 08:00AM
Havas Media Group hires W&K's Douglas as chief strategy officer
Havas Media Group has raided Wieden & Kennedy for its new chief strategy officer, Graeme Douglas.
The perfect time for women to strike a better deal
by Maisie McCabe,
26 February 2015, 08:00AM
The perfect time for women to strike a better deal
Travel Counsellors on hunt for ad agency
26 February 2015, 08:00AM
Travel Counsellors on hunt for ad agency

The foolproof survival guide to Mobile World Congress

by Mark Jackson

27 February 2015
 
  
 McCann Worldgroup's chief technology catalyst for EMEA offers his tips for what to expect in Barcelona.

The automaker's hashtag jiu jitsu demonstrates baseball's strength in social media

 


Read more at http://www.campaignlive.com/article/chevrolet-made-save-world-series/1320302#1VgSyExMjp1WDAxR.99
Read more at http://www.campaignlive.com/article/creative-opportunities-brands-virtual-reality/1318991#Pzt1Qc2tgomS8IA4.99

 


Read more at http://www.campaignlive.com/article/power-purpose/1317996#OZhS6RvfPSfWx4DV.99
 

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JWT appoints Bassil as part of management restructure
by James Swift, 26 February 2015, 08:00AM
Boris bikes rebranded 'Santander Cycles' in £44m deal
by Shona Ghosh, 27 February 2015, 11:33AM
Carat UK and Carat Global join forces in London
by Arif Durrani, 26 February 2015, 08:22AM
Google to pilot sponsored search on Google Play app store
by Ben Bold, 27 February 2015, 09:12AM
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Latest Work

European Tour "drama on the world stage" by Saatchi & Saatchi London
27 February 2015, 11:41AM
The final ad by Saatchi Saatchi London for the European Tour expresses the drama created by its golf tournaments every time a player hits the ball. It is shot in slow motion and shows how the game interrupts people s lives whether they are runnin...
Private view: Dave Henderson and Richard Brim
26 February 2015, 08:00AM
Private view: Dave Henderson and Richard Brim
Creative Dave Henderson Joint executive creative director, DLKW Lowe Right, eyes down To be honest, I m more of a footy man than a rugby man, but I guess ex-public schoolboys up and down the land will be getting all hot under their joc...
Ikea "the joy of storage" by Posterscope
25 February 2015, 03:21PM
Ikea
Posterscope has constructed a 3D outdoor site to complement Mother s most recent TV ad for Ikea, which features T-shirts flocking like migrating birds on a journey across sea and land that eventually ends at a wardrobe. The poster, which is sited nea...
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