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Five things you may have missed
Sorrell says Publicis / Omnicom's 'merger of equals' is 'impossible'
by Arif Durrani,
16 April 2014, 12:06PM
Sorrell says Publicis / Omnicom's 'merger of equals' is 'impossible'
Sir Martin Sorrell, chief executive of WPP, has called attempts by rival holding groups, Omnicom and Publicis Groupe to form a £23 bilion "merger of equals" "impossible".
Evian baby Spider-Man 'rescues' fans with Twitter answers
by Mark Banham,
17 April 2014, 11:00AM
Evian baby Spider-Man 'rescues' fans with Twitter answers
Evian has launched the second stage of its popular global 'Amazing Baby & Me 2' activity, which features the mini Spider-Man character solving people's dilemmas on Twitter in a campaign run through We Are Social.
Waitrose boosts content strategy with 'Weekend Kitchen with Waitrose' C4 tie-up
by Ben Bold,
17 April 2014, 03:00PM
Waitrose boosts content strategy with 'Weekend Kitchen with Waitrose' C4 tie-up
Waitrose has joined forces with Channel 4 and produced a Saturday morning lifestyle and cookery programme called 'Weekend Kitchen with Waitrose', with TV presenters Lisa Snowdon and Steve Jones signed up to front it.
McCann wins Qatar Financial Centre brief
by James Swift,
17 April 2014, 02:50PM
McCann wins Qatar Financial Centre brief
McCann London and its sister agency, MRM Meteorite, have been appointed as joint agencies-of-record for the Qatar Financial Centre (QFC).
Young's Seafood calls creative pitch
by James Swift,
17 April 2014, 07:00AM
Young's Seafood calls creative pitch
Young's Seafood is reviewing its estimated £10 million creative account as the Findus Group-owned fish brand looks to increase its inĀ­vestment in above-the-line advertising.
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