THE CAMPAIGN PODCAST

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Welcome to the Campaign podcast (formerly the Marketing Mind), brought to you from the team at Campaign and powered by Somethin' Else. The Campaign podcast is a place for ideas, where the team explores big concepts and new technologies to give marketers some creative inspiration. The podcast is hosted by Campaign's technology editor Shona Ghosh and produced by Nan Davies at Somethin' Else.

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How easyJet transformed customer data into emotional anniversary stories
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1 How easyJet transformed customer data into emotional anniversary stories

To showcase innovation and good practice, Campaign is publishing the best case studies from the 2016 Marketing New Thinking Awards, held in association with Sky Media. EasyJet and Havas Helia triumphed in the Data Creativity category for their data-driven work on the airline's 20th anniversary.