03 Feb 2012
| by Daniel Farey-Jones
Hearst-Rodale is using Apple's Newsstand for a digital sampling drive for its new UK print launch, Women's Health, which will feature 30 ad pages.
03 Feb 2012
| by Mark Banham
This week Out and About has pictures from the Newspaper Marketing Agency ANNAs, drops in on the celebs at IPC Media's InStyle Bafta Best of British Talent party at Shoreditch House and attends the MSN refresh party.
03 Feb 2012
| by Arif Durrani
England rugby fans are being encouraged to participate in this year's Six Nations Tournament with the launch of an interactive app called the RBS Six Nations Live Challenge, which will be available for Saturday's opening game against Scotland.
03 Feb 2012
| by Georgina Brazier
Sky Atlantic, the British and American drama channel, celebrated its first birthday this week, revealing that HBO's 'Game of Thrones' was the highest-rated show over the year.
03 Feb 2012
| by Gemma Charles
A look at the performance of Müller in social media over the past four months.
03 Feb 2012
| by Gemma Charles
Lynx has the highest share of voice but the 'Smell Like a Man' advertising from Procter & Gamble's Old Spice was mentioned in 60% of the conversations about the brand.
03 Feb 2012
| by Gemma Charles
The Transport for London marketing director's preparations for the London 2012 Olympics are finally coming to fruition, writes Gemma Charles.
03 Feb 2012
| by Alex Brownsell
Car brand Chrysler is kicking off a £10m campaign to re-launch the brand in the UK, starting with a TV ad breaking during this weekend's Super Bowl.
03 Feb 2012
| by John Reynolds
Troubled food company Premier Foods is parting company with group marketing director Jon Goldstone, who is leaving the owner of Mr Kipling and Hovis after a restructure of its marketing operations.
03 Feb 2012
| by Maisie McCabe
Lacoste, the French fashion brand, has appointed MPG Media Contacts to its media planning and buying account for its clothing and leather goods ranges, after a pitch.