British Airways 'the race' by BBH
09 Feb 2012
British Airways' latest ad in its "To fly. To serve" campaign will launch on Facebook today (Thursday) followed by Google+, before appearing on TV during Coronation Street.
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20th Century Fox's promotion of 'Star Wars Episode 1: The Phantom Menace' in 3D will include a partnership with Sport magazine, featuring mock light sabres being handed out on the streets of London.
British Airways' latest ad in its "To fly. To serve" campaign will launch on Facebook today (Thursday) followed by Google+, before appearing on TV during Coronation Street.
Suzuki has appointed The Red Brick Road to its £8 million creative business after a review of its creative and media arrangements.
MediaVest has retained the £4 million media planning and buying account for Tetley tea after a competitive pitch.
Leo Burnett Group has promoted its chief strategy officer, Giles Hedger, to the position of UK group managing director.
Moo.com is seeking its first advertising agency.
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DDB UK has picked up the advertising account for the pet insurance provider Petplan after a competitive pitch handled by AAR.
Channel 4 has promoted its controller of sponsorship, Rob Ramsay, to the role of partnership leader and its deputy head of trading, Steve Alexander, to trading leader, as it moves towards completing its sales restructure.
BT is broadcasting Valentine's Day messages on its nationwide big screens, with the best ones appearing on the "infoband" at the top of the BT Tower in London.