Zurich calls £100m global ad review
24 May 2012 | by Anne Cassidy
Zurich, the insurance company, is conducting a global review of its estimated £100 million advertising account.
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Experian kicks off £6m media review
24 May 2012 | by Katherine Levy
Experian, the online credit-checking service that owns the CreditExpert brand, is reviewing its £6 million media planning and buying account.
Helen Edwards: Why borderline decisions can make or break a brand
23 May 2012 | by Helen Edwards, PPA Business columnist of the year
The reported impact of Heathrow's passport control queues on businesses in London holds lessons for brand marketers.
Santander UK seeks to bring in lobbying help
23 May 2012 | by Matt Cartmell
Santander UK is understood to have a pitch process under way for its public affairs account.
Aviva 'Aviva home insurance relaunch' by AMV BBDO
22 May 2012
Paul Whitehouse plays a goth in the latest Aviva ad by AMV BBDO
Apple cements most valuable brand status as UK's giants slide
22 May 2012 | by Daniel Farey-Jones
Apple has extended its lead at the top of Millward Brown's annual ranking of the top 100 most valuable global brands, while UK brands including Tesco and O2 have slipped down the table.
Camargue founder Andrew Litchfield steps back from day-to-day role
21 May 2012 | by John Owens
Camargue's founder Andrew Litchfield has stepped back from his day-to-day work to become the agency's chairman.
James Murray resigns from Fleishman-Hillard
18 May 2012 | by John Owens
James Murray has resigned from Fleishman-Hillard just six months after joining as MD for corporate comms, public affairs and financial services.
Brand barometer: Car insurers, which one is most prominent online?
18 May 2012 | by Gemma Charles
Admiral is the most prominent, followed by Aviva
Female marketers make their mark on Power 100
17 May 2012 | by Nicola Clark
Four of the UK's top 10 marketers in the Power 100 are women, with a total of 27 women making the list.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
