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Experian kicks off £6m media review

Experian, the online credit-checking service that owns the CreditExpert brand, is reviewing its £6 million media planning and buying account.

Sports lifestyle brand Extreme Group seeks agency for lifestyle push

The Extreme Group is on the hunt for a PR agency to help it become one of the world's leading alternative sports lifestyle brands.

Amex rolls out first SMS-interactive billboard

American Express is launching what it claims is the first SMS-driven interactive billboard, offering consumers "insider tips" about activities in London.

Visa 'go world' by TBWA\Chiat\Day

Visa has released a campaign to support its sponsorship of the Olympic Games with ads and social media by TBWA\Chiat\Day.

MasterCard unveils PayPass digital wallet

MasterCard is to launch a new digital wallet service, which it claims will offer consumers and merchants a "faster and easier" payment system.

O2's Sally Cowdry Q&A: 'You can't use advertising to tell people to trust you'

Marketing quizzed O2 marketing director Sally Cowdry about the strategy behind last week's O2 Wallet launch

Personal asset lender Borro calls in Three_D for small business drive

Personal asset lender Borro has called in Threepipe's social media team Three_D to help its standing within the UK's small business and entrepreneurial community.

MasterCard hands Frank PR Champions League brief

MasterCard has appointed Frank PR to exploit the brand's UEFA Champions League sponsorship.

Visa Europe 'flow faster' by Saatchi & Saatchi

Visa Europe has unveiled its new 2012 advertising campaign, featuring the sprinter Usain Bolt.

MasterCard calls in Kaper for consumer PR brief

MasterCard is understood to have appointed Kaper to handle a consumer PR brief.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.