to remove filtersBrand builder: Under Armour
24 May 2012 | by Kim Benjamin
The brand invested in its first major European marketing campaign last month, writes Kim Benjamin.
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Beiersdorf kicks off £110m pan-Euro media review
24 May 2012 | by Nick Batten
Beiersdorf, the cosmetics giant that owns the Nivea skincare brand, has called a review of its estimated £110m pan-European media account.
Nike 'my time is now' by Wieden & Kennedy London
23 May 2012
Nike has drafted in some big names in football for its latest TV campaign, including Santos FC's Neymar and Bayern Munich's Franck Ribery.
Apple cements most valuable brand status as UK's giants slide
22 May 2012 | by Daniel Farey-Jones
Apple has extended its lead at the top of Millward Brown's annual ranking of the top 100 most valuable global brands, while UK brands including Tesco and O2 have slipped down the table.
Foot Locker 'sneaker skills' by AMV BBDO
21 May 2012
Abbott Mead Vickers BBDO's new ad for Foot Locker - the first major work since the agency picked up the business - is shot from the point of view of a member of Foot Locker staff via their camera phone.
Think BR: In whom we trust
18 May 2012 | by Jo Boyd
How can brands earn trust and create a proposition that lives up to consumer expectation, asks Jo Boyd, managing director, Anthem Worldwide UK.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
