to remove filtersArcadia starts £4m media agency contest
24 May 2012 | by Maisie McCabe
Arcadia, the retail group owned by Sir Philip Green, is reviewing its £4 million media planning and buying account, currently held by Carat.
Search results
Search filters:
Add Search Filters:
By Publication
By Channel
- Ad campaign (1)
- Agency (1)
- Direct Marketing (1)
- Marketing (7)
- Media (1)
- More...
- New Business (1)
- Research & Data (1)
- Less...
By Industry Sector
- Clothing Stores (5)
- Online Shopping (2)
- Other High Street (4)
- Supermarkets (3)
By Media
- Video (1)
Tesco gives ready meals multimillion-pound revamp
24 May 2012 | by Matthew Chapman
Tesco is giving its ready meals a multimillion-pound relaunch supported by a national advertising campaign, with the slogan '20% more at no extra cost'.
Brand builder: Under Armour
24 May 2012 | by Kim Benjamin
The brand invested in its first major European marketing campaign last month, writes Kim Benjamin.
Sainsbury's rapped by ad watchdog after Asda complaint
23 May 2012 | by Matthew Chapman
The ad watchdog has ruled that a TV ad misled consumers about which stores were participating in Sainsbury's Brand Match scheme but has dismissed several other complaints about the campaign from Asda.
Media360: John Lewis marketer Craig Inglis on surprising consumers
23 May 2012 | by Daniel Farey-Jones
Marketing caught up with Craig Inglis, marketing director at John Lewis, after his session at Media360 to quiz him about the brand's image and plans and fish for news on Apple's rumoured TV plans.
Think BR: Understanding big data
23 May 2012 | by Matt Barnett
Understanding big data is key if retailers want to build one to one relationships with their shoppers, writes Matt Barnett, head of digital, MARS\Y&R.
M&S profits drop for first time in three years
22 May 2012 | by Matthew Chapman
Marks & Spencer has posted its first underlying pre-tax profits drop in three years and has revised its predicted growth in revenues down by around £500m across the next three years.
Apple cements most valuable brand status as UK's giants slide
22 May 2012 | by Daniel Farey-Jones
Apple has extended its lead at the top of Millward Brown's annual ranking of the top 100 most valuable global brands, while UK brands including Tesco and O2 have slipped down the table.
John Lewis partners Kuoni for first 'shop within a shop'
18 May 2012 | by Matthew Chapman
John Lewis is opening its first "shop within a shop" after partnering with luxury travel company Kuoni to offer travel shop concessions in its department stores.
Media360: John Lewis to expand Never Knowingly Undersold campaign to radio
18 May 2012 | by Maisie McCabe
John Lewis's brand is on a strong trajectory as a result of its marketing and is planning to expand its 'Never Knowingly Undersold' campaign to radio, it was announced today.
Additional Information
Campaign Jobs
- Sales Operations Manager - Luxury Retail Initiative Recruitment Attractive Total Package, Hong Kong
- Corporate Communications Executive Initiative Recruitment Attractive Total Package, Hong Kong
- Regional Retail Distribution Manager, Asia Initiative Recruitment Attractive Total Package, Hong Kong
- GM, Customer Communications Initiative Recruitment Attractive Total Package, Hong Kong
- Corporate Marketing Manager, Asia Initiative Recruitment Attractive Total Package, Hong Kong
Most viewed
- Campaign Viral Chart: Musical flashmob plays its way to the top
- Wickes rolls out first social media campaign
- Nike kick-starts global football campaign starring Ribery and Neymar
- Omnicom completes £60m Adam & Eve acquisition
- Old El Paso readies Jubilee-themed campaign
- Durex lube online ad gives complaints the slip
Most commented
Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
