Disneyland Resort Paris 'bad dreams' by BETC Euro RSCG
Agency: BETC Euro RSCG
Rating: 5.0
What a brilliant suggestion that the London Olympics logo should have been chosen by a public competition (8 June). If it had been, we could have ended up with a logo of a similar dazzling quality as our Eurovision song contest entry.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.