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Big Jubilee Lunch project in TV push

McCann London has created a TV spot designed to raise awareness of The Big Jubilee Lunch, the Eden Project's bid to get people together with their neighbours for the Queen's Diamond Jubilee on Sunday 3 June.

Samsung Olympic spot invites people to 'take part'

Samsung is rolling out an online and cinema spot featuring David Beckham, Jamie Oliver and Victoria Pendleton, inviting people to ''take part in the true spirit of the Olympic Games".

Celebrities back same-sex marriage campaign

Stephen Fry, Sir Richard Branson, Yvette Cooper MP and pop-group The Saturdays have become the first high-profile names to support the same-sex marriage campaign for the Coalition for Equal Marriage.

Campaign Viral Chart: Musical flashmob plays its way to the top

A flashmob for a Danish orchestra has been shared 17,067 times this week, playing its way to the top of the latest viral chart.

One customer's journey

Clients are missing out on valuable business if they do not yet have a mobile-optimised website, says Stephany van Willigenburg of Google UK.

Let's get serious

Sensible brands looking to nurture mobile relationships with potential customers need to take it steady, not come on strong on the first date, says Tim Dunn of Isobar Mobile.

Shopping for brands

Brands struggling to activate sales in-store should welcome the latest mobile innovations that will deliver more engaging customer experiences, says Gavin Crouch of JWT London.

A Continuous Conversation

As consumers integrate every aspect of their digital lives, it's crucial that brands do likewise, says Ilicco Elia of LBi.

A beautiful collision

If brands are to succeed with mobile marketing, they need to understand human needs and balance the convergence of creativity and technology, says James Devon of MBA.

Twitter's Dorsey named Cannes Lions Media Person of 2012

Jack Dorsey, the creator, co-founder and executive chairman of Twitter, is set to be recognised as the Cannes Lions Media Person of the Year in the south of France next month, for creating "an entirely new way for people to communicate".

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.