Amex rolls out first SMS-interactive billboard
08 May 2012 | by Alex Brownsell
American Express is launching what it claims is the first SMS-driven interactive billboard, offering consumers "insider tips" about activities in London.
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Aviva 'Aviva home insurance relaunch' by AMV BBDO
22 May 2012
Paul Whitehouse plays a goth in the latest Aviva ad by AMV BBDO
Visa 'go world' by TBWA\Chiat\Day
08 May 2012
Visa has released a campaign to support its sponsorship of the Olympic Games with ads and social media by TBWA\Chiat\Day.
Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012 Marketing Society Awards for excellence
Sainsbury's Bank 'rainbows' by AMV BBDO
24 Apr 2012
Abbott Mead Vickers BBDO has created a TV ad to promote Sainsbury's Nectar Credit Card.
Sainsbury's Bank 'Annabel and Andrew' by AMV BBDO
16 Apr 2012
Abbott Mead Vickers BBDO's executive creative director, Paul Brazier, and the Pretzel Films director Jamie Maule-Ffinch have created an online campaign to launch Sainsbury's Bank's Facebook page.
Barclays uses 'angry boy' viral to push Pingit app
13 Apr 2012 | by Alex Brownsell
Barclays has rolled out a viral campaign to promote its Pingit app, which allows users to send and receive money using mobile phone numbers.
Insurer awards digital media to iProspect and Carat
05 Apr 2012 | by Nick Batten
Aegis Media's iProspect and Carat have been awarded the search and digital media business respectively for insurance brands esure and Sheilas' Wheels after a competitive pitch.
Pick of the Week - JWT London, HSBC
29 Mar 2012
Jeremy Lee picks JWT London's "serious play" film, which promotes HSBC's sponsorship of the Hong Kong Sevens:
HSBC 'serious play' by JWT London
19 Mar 2012
HSBC has launched an integrated campaign to promote its sponsorship of the 2012 Cathay Pacific/HSBC Hong Kong Sevens tournament, which takes place from 23-25 March.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
