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09 Feb 2012
was just ordering some food here in Beijing and had a thought because, a long time ago, I had the good ...
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VCCP named most 'in-demand' shop
09 Feb 2012 | by Jeremy Lee
and Burton's Foods. The second-most-successful in terms of wins was Bartle Bogle Hegarty, which converted ...
Pitch Update
09 Feb 2012
Agency Assessments, in two weeks' time. The fast-food company, which last year appointed CHI Partners ...
Oasis to sponsor ITV2's Celebrity Juice
08 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
the brand's association with food while showcasing the unique Oasis personality to our target audience ...
McCain cooks up potato-scented bus stop campaign
07 Feb 2012 | by Maisie McCabe
McCain Foods, the frozen food manufacturer, is installing the smell of baked potatoes to 10 bus...-cooked jacket potatoes in just five minutes. Mark Hodge, head of brand at McCain Foods, said: "McCain Ready ...
McDonald's ad tackles first day nerves
06 Feb 2012 | by Sara Kimberley
president, marketing, McDonald's UK, said: "Our latest advert focuses on the high-quality food and dining ... customers can enjoy the same great food and service regardless of where or when they visit us and our modern ...
The history of advertising in quite a few objects: 28 David Ogilvy's chateau
02 Feb 2012
massive ego but also allowed him to indulge his passion for French food and wine, the country's landscape ...
Premier Foods launches Sharwood's campaign as it doubles ad spend to £50m
30 Jan 2012 | by Sara Kimberley
Premier Foods is launching a £6m ad campaign for Sharwood's, as part of its £50m renewed investment...advertising. The investment is part of the company's commitment to being the "best in British Food ... . Michael Clarke, chief executive officer, Premier Foods, said: "The awareness and popularity of our Power ... . The 2m ad will document Grossman from a toddler to the present day underlining his passion for good food ...
Saatchi & Saatchi appoints Leigh Thomas as UK managing director
26 Jan 2012 | by Anne Cassidy
the account team and to oversee the Kerry Foods and Toyota GB business, will focus on the day-to-day running ... . In addition, Charlie Pym, the T-Mobile and Kerry Foods business leader, has been promoted to business ...
Live & Breathe nets Birds Eye DM task
26 Jan 2012 | by Sara Kimberley
Birds Eye, the frozen-food company, has hired Live & Breathe to its direct marketing account...., with the aim of changing consumer perception of frozen foods. It will also work across shopper marketing ...
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