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TV ad revenues set to grow by up to 20 per cent in May

By Ian Darby, campaignlive.co.uk 18 March 10, 10:15

LONDON - The TV ad market is set to continue its recovery with media agencies predicting that May

Cancer Research UK reviews Race For Life account

By Matt Williams, campaignlive.co.uk 18 March 10, 10:10

and The Good Agency, and will be responsible for creating an integrated campaign to promote the 2011 Race ...

Aegis promotes Buhlmann to group chief executive

By Anne Cassidy, campaignlive.co.uk 18 March 10, 09:38

The move came as the marketing communications group revealed its annual results and announced ... . The group, which comprises Aegis Media and market research division Synovate, reported an operating profit ... well to meet market guidance in a tougher year than we initially expected. "We also strengthened our ...

New business leagues 2010

campaignlive.co.uk 18 March 10, 08:00

Each week, Campaign magazine publishes the top ten agency business rankings for: creative media direct marketing digital In the attached table above, we publish the entire leagues, including agencies further down the lists. The table shows the cumulative totals for new business wins ...

Virgin Games calls UK creative review

By Matt Williams, campaignlive.co.uk 18 March 10, 08:00

The successful shop will be responsible for helping to relaunch the Virgin Games brand, in an effort to help it gain greater market share. Virgin Games does not have a retained ad agency ... was preparing to move into the non-gambling PC games market, after signing a deal with Game Domain International. ...

CHI wins £18m Samsung UK brief

By Sara Kimberley, campaignlive.co.uk 18 March 10, 08:00

The agency beat its fellow roster shops Leo Burnett and Grey after a pitch that began last year. The UK marketing director, Mikah Martin-Cruz, handled the review. CHI will be responsible for Samsung's advertising for its TV division, where the bulk of the ad budget will be spent this year. The company hopes ...

Alvarez made ECD at Brooklyn Brothers as founder departs

By Noel Bussey, campaignlive.co.uk 18 March 10, 08:00

Ali Alvarez, who was hired last year from Fallon, has been promoted to replace him as executive creative director. Fretwell, who will continue to work at the agency on a consultancy basis, now plans to concentrate on solo projects, including creating and marketing his own products. Alvarez will now take ...