Global: The Week in Global PR
06 Apr 2012
portfolio of ad technology businesses after being appointed as the European PR agency for Turn, one of the ...
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Revolution: Special Report - Real-time bidding - A new dawn for display?
04 May 2012 | by Stuart Derrick
fragmented online space, says Nigel Gilbert, UK country manager at real-time ad technology firm AppNexus ...
Adstream acquires Little Black Book
26 Aug 2011 | by Daniel Farey-Jones
Ad technology company Adstream has acquired creative resources directory Little Black Book Online
Peugeot trials mobile affiliate ad tech
23 Aug 2011 | by Staff
Peugeot is the first brand to trial ad technology that allows the use of QR codes and SMS to
ValueClick acquires personalised ad technology company Dotomi
03 Aug 2011 | by Sarah Shearman
ValueClick, the online ad technology company, has acquired Dotomi , the personalised ad technology
FA to test new ad technology
29 Jun 2011 | by John Reynolds
The FA is testing a novel marketing initiative, which will allow brands to showcase country-specific ads on football ground hoardings at England games.
Google to acquire Admeld for $400m
14 Jun 2011 | by Daniel Farey-Jones
with clients including ITV, Mail Online, Dennis and Future. Last week, it won best ad technology ...
Haymarket Business Media declared Digital Business Publisher of the Year
10 Jun 2011 | by Sarah Shearman
Platform Factor' won the research award. The best ad technology platform award went to Admeld, and ...
IPC bags most nominations in AOP Awards shortlist
21 Apr 2011 | by Daniel Farey-Jones
Guardian - UBM Ad Technology Platform 2011 Open Adstream - 24/7 Real Media Admeld ...
AOL acquires ad technology platform Pictela
17 Dec 2010 | by Sarah Shearman
AOL has acquired rich media ad technology platform Pictela, as it looks to boost its suite of
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
