The Work: New campaigns - UK
22 Feb 2008
Designer: Brad Saunders Exposure: Multiple point- of-sale formats, ambient, outdoor, direct marketing ...
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planning a campaign that encompasses online, ambient, outdoor, radio and press to drive consumer footfall ...
Designer: Brad Saunders Exposure: Multiple point- of-sale formats, ambient, outdoor, direct marketing ...
point-of-purchase, direct mail, ambient, outdoor and digital media, working with the likes of Asda, Superdrug ...
very few digital specialists as, currently, the existing opportunities have been lumped in with ambient ...
'". The print campaign focuses on key Discovery Channel programmes and the ambient outdoor activity runs ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.