Private View: Dave Trott and Sarah Golding
24 May 2012
choice, Pilgrim." Nothing very new, but if branding is the problem, it does that. Birds Eye ...
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West Brom replaces Bodog with Zoopla
25 May 2012 | by John Reynolds
shirts of the players, along with branding at its home ground, the Hawthorns, on official club ...
New look for Marketing Design Awards
23 May 2012 | by Kim Benjamin
introduced and a judging panel of key industry figures drawn from the marketing, design and branding sectors.
Orange invests in film ties after sponsorship review
22 May 2012 | by Matthew Chapman
, efficiency and the [film focused] branding strategy". Speculation that Everything Everywhere, the UK joint ...
Casio hires Exposure for consumer drive
21 May 2012 | by Sara Luker
Red Bull Racing for the 2012 and 2013 Formula 1 season by branding its Edifice watches with the Red ...
Mobile to be 'biggest branding product on the planet', says IAB chairman
18 May 2012 | by Sarah Shearman
Mobile is set to be the "biggest branding product on the planet", but advertising on it can prove a
Think BR: Promoting the UK as a global hub of creativity
18 May 2012 | by Stephen Maher
unparalleled opportunity by underlining how investment in branding yields significant financial returns at the ...
Department of Health reviews anti-smoking ad brief
17 May 2012 | by Sara Kimberley
Britain and launched a consultation into measures such as stripping cigarette packets of branding ...
General Motors confirms it is 'reassessing' Facebook ad spend
16 May 2012 | by Sarah Shearman
GM has trialled branding on Facebook for a number of its car marques, including a new app for US ...
Industry view: Does M&S's new value food range hit the spot?
14 May 2012 | by Matthew Chapman
they are prepared to spend to get quality. "In fact the move to branding an entry price range as ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
