School Reports 2012: Starcom MediaVest Group
02 Apr 2012 | by Staff
most successful mobile campaign of the year was our Samsung/Angry Birds integration. Just some of the ...
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School Reports 2012: Brothers and Sisters
02 Apr 2012
with an innovative mobile campaign to promote the Museum of London's Charles Dickens exhibition. The ...
House of Fraser and O2 team up for mobile campaign
24 Nov 2011 | by Sarah Shearman
House of Fraser has teamed up with O2 to launch a mobile marketing campaign which marks the first time a brand has integrated O2's media services and its free Wi-Fi offering in one campaign.
Iris pairs up with US media company Meredith Corporation
21 Oct 2011 | by Sara Kimberley
, analytics, mobile, campaign management and digital. The network will not have a separate identity and ...
John Lewis gets brand awareness boost in mobile ad trial
19 Aug 2011 | by Sarah Shearman
the store's recent mobile campaign. The panel exposed to the advertising consisted of 1,024 ...
Close-up: Is location marketing mobile's future?
25 Feb 2011
mobile campaign run through Foursquare. That's all well and good, one industry creative points out, but ...
Absolute opts for iAds for Rock N Roll Football push
04 Jan 2011 | by Maisie McCabe
Absolute Radio's has launched a four-month mobile campaign on Apple's iAd platform, as latest
Expedia calls B2B mobile ad review
25 Nov 2010 | by Sara Kimberley
Expedia is seeking an agency to handle a pan-European business-to-business mobile campaign as it
Close-Up: How M&C Saatchi used the force for Dixons campaign
22 Oct 2010
and user-generated content was also created, as was a mobile campaign and a truckload of promotional ...
Kit Kat sponsors Sky World Cup in UK's biggest mobile campaign
07 Jun 2010 | by Sara Kimberley
dedicated mobile campaign to date.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
