20 Feb 2009
- Jon Bunn, director of group media relations at Prudential, is to leave
the firm due to a ...
for three
months. - House of Fraser has announced it is making a 'small number' of
redundancies in its regional PR and marketing teams. - DHL Express has held a pitch for consumer and corporate PR support ...
21 Nov 2008
| by Anthony Hilton
When Yell delivered its interim profit figures a couple of weeks ago it produced a surprisingly.... It will be interesting to see how long the market retains its appetite
for such masochism. Companies are now making a ...
investment projects. But there must come a point when investors
wake up to the fact that whatever short ...
21 Nov 2008
A YouTube clip of a moonwalking bear that had 10 million hits was released by Transport for London
21 Nov 2008
The prestigious Cannes Lions International Advertising Festival is to have a PR dimension from 2009...Cannes Lions, founded as an advertising competition in 1954, is now
looking to represent the entire communications industry. Lord Bell, chairman of Chime Communications, will be jury president for
the new PR category. He said: 'This recognises that there is a lot of
money invested by the marketing ...
24 Oct 2008
Donna Imperato's message for the UK PR industry is one of hope. The
credit crunch is a 'great ...
career break? I was offered a job in charge of the healthcare practice at Euro RSCG
firm CDB (now Magnet) without any healthcare experience. A friend of
mine was in that sector and I was intrigued ...
07 Mar 2008
| by Bob Leaf, Chairman, Robert S Leaf Consultants, former
Burson-Marsteller international chair
'In the 40 years I was with Burson-Marsteller we were very rarely hurt by a recession. In reality...Also, in reality there is a great need for corporate PR to let key
markets, including the financial community, know you are weathering the
storm effectively during the recession. This is the case at any time when a client is facing problems; the real
key is for the consultancy to be creative ...
15 Feb 2008
| by David Quainton
The Red Consultancy is to work with Cadbury on its latest 'Glass and a Half Full Production'....The campaign was made popular last year by an iconic advert featuring a
gorilla playing the drums to a Phil Collins song. Red is set to 'amplify' the sequel to that TV commercial through
direct-to-consumer work and a media engagement programme. The account will be led by Red's head of consumer brands Ed ...
28 Apr 2006
industry. It showed that we must learn lessons from the advertising world to ensure we are paid fairly
16 Sep 2005
Mobile phone retailer Phones4u is reviewing its consumer PR as it prepares to roll out a £9m...Phones4u, part of UK phone company The Caudwell Group, was left without
a retained agency two weeks ago when four-year incumbent Brazen PR
resigned the account - the agency said it identified a conflict of
interest after winning a contract with network operator T-Mobile in
July. Phones4u ...
13 May 2005
| by Donna Werbner
' representations in the Western media with a global PR and advertising campaign....The Israeli Ministry for Foreign Affairs is to hold a pitch for international and Israeli ...
of Tourism is also seeking British advertising agencies to handle a 'rebranding' campaign across Europe but has yet to compile a shortlist.
Gideon Meir, deputy director-general of public affairs ...