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The Week

- Jon Bunn, director of group media relations at Prudential, is to leave the firm due to a ... for three months. - House of Fraser has announced it is making a 'small number' of redundancies in its regional PR and marketing teams. - DHL Express has held a pitch for consumer and corporate PR support ...

City & Corporate: Companies make a virtue of doom

When Yell delivered its interim profit figures a couple of weeks ago it produced a surprisingly.... It will be interesting to see how long the market retains its appetite for such masochism. Companies are now making a ... investment projects. But there must come a point when investors wake up to the fact that whatever short ...

Public Sector: Road safety

A YouTube clip of a moonwalking bear that had 10 million hits was released by Transport for London

Cannes Lions recognises PR

The prestigious Cannes Lions International Advertising Festival is to have a PR dimension from 2009...Cannes Lions, founded as an advertising competition in 1954, is now looking to represent the entire communications industry. Lord Bell, chairman of Chime Communications, will be jury president for the new PR category. He said: 'This recognises that there is a lot of money invested by the marketing ...

Profile: Donna Imperato - Straight-talking and self-aware

Donna Imperato's message for the UK PR industry is one of hope. The credit crunch is a 'great ... career break? I was offered a job in charge of the healthcare practice at Euro RSCG firm CDB (now Magnet) without any healthcare experience. A friend of mine was in that sector and I was intrigued ...

Viewpoint: Industry Veteran speaks out

'In the 40 years I was with Burson-Marsteller we were very rarely hurt by a recession. In reality...Also, in reality there is a great need for corporate PR to let key markets, including the financial community, know you are weathering the storm effectively during the recession. This is the case at any time when a client is facing problems; the real key is for the consultancy to be creative ...

Cadbury picks Red Consultancy for gorilla sequel

The Red Consultancy is to work with Cadbury on its latest 'Glass and a Half Full Production'....The campaign was made popular last year by an iconic advert featuring a gorilla playing the drums to a Phil Collins song. Red is set to 'amplify' the sequel to that TV commercial through direct-to-consumer work and a media engagement programme. The account will be led by Red's head of consumer brands Ed ...

Letter - Specialist teams can ensure fair payment

industry. It showed that we must learn lessons from the advertising world to ensure we are paid fairly

Phones4u plans consumer hire

Mobile phone retailer Phones4u is reviewing its consumer PR as it prepares to roll out a £9m...Phones4u, part of UK phone company The Caudwell Group, was left without a retained agency two weeks ago when four-year incumbent Brazen PR resigned the account - the agency said it identified a conflict of interest after winning a contract with network operator T-Mobile in July. Phones4u ...

Israel in bid to change 'distorted' media view

' representations in the Western media with a global PR and advertising campaign....The Israeli Ministry for Foreign Affairs is to hold a pitch for international and Israeli ... of Tourism is also seeking British advertising agencies to handle a 'rebranding' campaign across Europe but has yet to compile a shortlist. Gideon Meir, deputy director-general of public affairs ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.