25 May 2012
| by John Reynolds
Kellogg's is launching a 3D interactive cinema ad by glue Isobar today (25 May) to support its Rice...'s Rocky Road variant.
The campaign marks a continuation of Kellogg's 'It All Lies' campaign and claims ...
like a no brainer."
The ad was directed by Marcus Dickinson and the copywriters working ...
25 May 2012
| by Daniel Farey-Jones
The FMCG giant behind Lynx and Dove has made a decision not to review its $1.4bn ( 892m) buying ...
for the global communications planning business took place in April and the company is believed to be close to a ...
buying business. A spokeswoman said: "We will formally communicate the outcome of the global review ...
25 May 2012
| by Loulla-Mae Eleftheriou-Smith
, "Missing People. A lifeline when someone disappears".
The ad opens with the line, "Please turn your phone on," and shows a teenage boy walk into a payphone and pick up the receiver.
He struggles to make a call while the ad cuts to scenes of his mother at his family home, alone, with her mobile phone ...
25 May 2012
| by Sara Kimberley
The agency won the account after a competitive pitch against Now and CHI Partners. The win is expected to be ratified by the Co-op board next week.
DDB is believed to have withdrawn on the eve of the pitch as a result of its merger with agency Adam Eve, which handles the John Lewis advertising account ...
25 May 2012
| by Ben Hall
times since it was published last Friday (18 May).
A second ad from Nike's 'My time is now' campaign ...
.
The ad, attacking Obama on job creation and healthcare, has been viewed just under half a million times ...
10. Jammie Dodgers 'a certain gooey thing' by VCCP
5,776 shares this week
All time: 11 ...
25 May 2012
James Whitehead apparently rather enjoyed dressing up as a dictator at the JWT party to celebrate...Having decorated the building in camouflage netting and installed a (inflatable) tank on the agency's lawn, staff dived into the dressing-up box. Joe Petyan drew on his putative Russian heritage and came as a 19th-century Russian cavalry officer, while the ever-chippy Russell Ramsey slummed it as a ...
24 May 2012
| by Our Parliamentary correspondent
The advertising industry has urged MPs to reject growing demands for a ban on alcohol ads. In a....
Although a minimum unit price for alcohol was the Government's main proposal, the ad industry is worried by a hint that it might have to tighten its code of practice to rule out alcohol ads of "high appeal ...
24 May 2012
| by Katherine Levy
Maxus is the incumbent on the offline media planning and buying business, while a roster of digital agencies including Harvest look after online planning and buying.
It is understood ...
media business into one agency.
Experian has drawn up a shortlist to pitch for the business and Maxus ...
24 May 2012
| by Maisie McCabe
was formerly the global creative director at Euro RSCG, will work with Big as a creative consultant.
Bogg ...
24 May 2012
| by Jeremy Lee
approved at an Omnicom board meeting, the Adam Eve founders were in a hotel bar after a dry trade event ...
propels them up the advertising rich list, Adam Eve's founders must surely hope that their return to a ...
in a bitter legal dispute with Sir Martin Sorrell.
This centred on allegations that Murphy, Priest ...