27 Mar 2009
| by Alec Mattinson
for an account believed to be worth around £2m a year....The computing giant previously used The Red Consultancy for its online
business in the region, but this is being subsumed into a wider consumer
and online division. This process represents the latest in a ...
of international PR Oliver Roll. 'With a new consumer and online division it seemed a good time to look
for a new ...
03 Mar 2006
| by Daniel Rogers, Editor, danny.rogers@haynet.com
Despite years of evidence to the contrary, PR is still viewed by some clients as a cheaper version...-olds - to feel
they have 'discovered' a number of 'spontaneous' gigs. Cleverly, it taps into this demographic ...
in. It will create a viral spread of information about the gigs,
without resorting to cliched mass ...
an
appropriately underground feel. This is a modern marketing take on the rave phenomenon of the late
1980s ...
16 Sep 2005
| by Anita Chabria and Ian Hall
Winslet and Johnny Depp, is set to open a London office....'A lot of our clients are based in London so our account executives are
always flying there,' agency partner Simon Halls told PRWeek US. The Interpublic Group-owned outfit has offices in Hollywood ...
for their brand clients
but that's a very competitive market here. If they're wanting to make a
success ...
16 Sep 2005
Mobile phone retailer Phones4u is reviewing its consumer PR as it prepares to roll out a £9m...Phones4u, part of UK phone company The Caudwell Group, was left without
a retained agency two weeks ago when four-year incumbent Brazen PR
resigned the account - the agency said it identified a conflict of
interest after winning a contract with network operator T-Mobile in
July. Phones4u ...
16 Sep 2005
| by Ravi Chandiramani
He will take up the two-day-a-week post on 1 October, reporting to Chime
Communications chairman Lord Bell and PR division chairman Kevin
Murray. White took a lead role in securing regulatory ...
BPPA organically into Europe and the US. During his earlier days at Vodafone, White was a client ...
16 Sep 2005
The agency emerged triumphant this week after a pitch against Hill &
Knowlton, AS Biss & Co, Four Communications and the incumbent. The
switch comes amid Ofcom's review of its allocation of radio spectrum,
which 3 is eager to ensure will minimise the potential for
interference. 3 head of public policy ...
09 Sep 2005
| by Ian Hall
such as Nokia's N91. The ROKR will enable people to
dispense with carrying both a phone and MP3 player and has been eagerly
anticipated by technology and trend analysts. Cake, believed to be a newcomer to Motorola and Apple PR, is promoting
the phone's UK launch event, which will take the form of a lunchtime ...
09 Sep 2005
The move follows reports in August that a series of companies including
Carphone Warehouse ...
relations David Ginivan a fortnight ago. Co-founded by chairman and CEO John Caudwell in 1987, the group grew
from a small dealership to a wholesale distributor and was the UK's
fastest-growing company ...
09 Sep 2005
| by Ian Hall
The France Telecom-owned operator has just unveiled its latest ad
campaign as part of a strategy to reinvigorate the brand, reworking its
acclaimed launch slogan 'The future's bright...'. The agency selection ...
for its account
as part of a review in January. The appointment of JCPR comes just weeks after Scott ...
19 Aug 2005
It has handed existing agency Weber Shandwick the six-figure consumer
and trade brief, secured in a head-to-head pitch against Germany-based
Oliver Schrott Kommunikation. 'We want to allow ...
content for the phones on their
missions, which may be used as advertising at a later stage,' said WS ...