Magners focuses on home town in marketing rethink
26 Mar 2010 | by Joe Thomas
to the 13m account in October 2009 after a pitch handled by the AAR. The new campaign is set in the town ...
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Argos launches humorous walrus ad
08 Sep 2010 | by Sara Kimberley
holding a review of its digital account. The retailer appointed AAR to handle the pitch. ...
Magners steps up to the wicket with apple harvest campaign
26 Mar 2010 | by Joe Thomas
after a pitch handled by the AAR. The new campaign is set in the town of Clonmel, Tipperary ...
Sony breaks animated Christmas TV campaign
24 Nov 2008 | by Fiona Ramsay
The print, TV, online and in-store campaign is the first from its agency TBWA since it won the 4m ad account in September after a pitch, run by the AAR, against Fallon, Krow and Iris. The new TV campaign, which breaks today, features a Sony Centre umbrella ad, which will be followed up throughout ...
John Lewis reviews advertising account
17 Nov 2008 | by Miranda Fitzgerald
The retail chain has already drawn up a shortlist of agencies that it will invite to pitch. The pitch process is being handled by AAR. John Lewis has worked with Lowe London, which recently declined to repitch for its flagship Stella Artois advertising account, since August 2006. John Lewis' head of brand ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
