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Spong appointed as AAR DM specialist

The AAR has named Tony Spong as its new head of direct, promotional and integrated marketing, after...executive of the AAR, said: "Tony's special blend of skills and experience means he brings a deeper ... to the AAR's business approach and delivery." Constable revealed that she was to leave the AAR to join a ... , with responsibility for developing its direct marketing and digital sectors. The AAR works with clients that include ...

AAR to unveil PR services to help clients/agencies

Agency search and selection firm AAR is to launch a range of PR-specific services in a bid...AAR, which stands for Advertising Agency Roster, has created AAR+, which claims to smooth the pitch ... pitches. Two AAR+ products, Kick Start and Check Up, have been unveiled to enable in-house PR teams to maintain best practice in managing both recently-appointed consultancies and ongoing relationships. AAR ...

AAR hires Young in bid to increase PR registration

The Advertising Agency Register (AAR), which acts as a broker between agencies and companies...The Advertising Agency Register (AAR), which acts as a broker between agencies and companies ... . AAR holds the details of 75 advertising agencies on its register, and last year played a role in 60 ... market, AAR has hired Alex Young, currently PR manager at advertising agency BMP/DDB, to head its PR ...

MARKETING MIX: SOAP BOX: Life’s not a pitch but our agency selection still is

We work in a People business. Clients believe that. Advertising agencies believe that. Everybody believes that.

AAR study shows spending rise to win new business

Fifty per cent of PR firms now have a full-time new business and marketing resource, compared to just 30 per cent in last year's survey. The research - by search and selection firm AAR - gained more than 150 responses from agencies working across PR, advertising, direct marketing, digital and new ...

AAR's Glazer to take the reins as its new managing director

director. Kerry Glazer, who joined the AAR as a commercial director last year, was promoted to the position this week. Glazer came to the AAR from WCRS. She has also worked at Kendall Tarrant and J. Walter Thompson. Until now, Martin Jones, the owner of the AAR, has held the title of managing director ...

Monster.com calls pitch

AAR is handling £20m pan-European review for the online recruitment giant....than market-by-market, basis. The pitch will be handled by AAR and overseen by Eric Sabbah ...

Cake appointed by IKEA for national campaigns following three-way pitch

Cake has been appointed by IKEA following a three-way pitch managed by the AAR.

Motorola PR work in five-way pitch

by the AAR.

Hotline: United Parcel Service kicks off search

. The AAR is handling the search.

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