AAR survey reveals agencies' client gripes
13 Jan 2011 | by Jeremy Lee
, according to a survey of agency bosses by the AAR.
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Jo Hagger joins AAR to oversee digital
12 Jan 2012 | by Ian Darby
the intermediary AAR to lead its digital practice...., replaces Gavin Marshall. He left AAR to join SABMiller as its global head of digital resource. One ... . Hagger will work on developing AAR's digital services to agencies and clients. She joins an AAR team ... sectors. Kerry Glazer, the chief executive of AAR, said: "Jo has unique credentials for the role given ...
Albion and Adam & Eve top AAR's new-business tables
03 Feb 2011 | by Ian Darby
, Beattie McGuinness Bungay and VCCP, according to research compiled from the AAR's newbizmoves ... conversion rate reckoned to be 14 per cent by the AAR. Mother and VCCP finished joint second behind ... research, also from the AAR, found that the number of advertising pitches fell by 16 per cent during 2010 ...
New AAR figures reveal 2010 reviews down by 17 per cent
08 Jul 2010 | by Anne Cassidy
to new figures from the AAR.
Adland sees drop in pitches for 2011
19 Jan 2012 | by Jeremy Lee
research from AAR....fewer direct marketing pitches and 44 per cent fewer digital pitches taking place last year. AAR ... , Halifax, Nationwide and Vodafone. AAR also noted that the trend for large clients to hold integrated ... -service media reviews also fell. Kerry Glazer, the chief executive of AAR, said: "While the overall decline ...
Communication the key to client, agency relations
19 Oct 2007 | by Isabella Piasecka
breakdowns - claims new research by consultancy AAR....well, the AAR said. Some 15% of agencies were not given any warning that their account may be under ... to focus on declining agency output and agencies on people and their relationships , said the AAR, which ...
Ikea appoints Lida to lead loyalty programme
20 Jul 2010 | by Joe Thomas
following a pitch handled by the AAR.
ING Direct appoints Beattie McGuinness Bungay
03 Mar 2008 | by Jemima Bokaie
) to handle its £10m advertising account, following a pitch through the AAR.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
