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Nike marketing boss attacks 'institutionally analogue' businesses

and AKQA founder Ajaz Ahmed about how marketers can drive the innovation agenda in the digital age....wristband for our interview at the Farringdon HQ of the brand's digital agency, AKQA. The band, which ... multiple time zones, Olander and his co-author, AKQA founder and chairman Ajaz Ahmed, have distilled 12 ... in Beaverton, USA. Ajaz Ahmed is the founder and chairman of AKQA, the digital agency he founded when he ...

Nike marketing boss attacks 'old' approach to social-media

Speaking at the launch of Velocity: The Seven New Laws for a World Gone Digital, which he co-authored with AKQA chairman Ajaz Ahmed, Stefan Olander, vice-president of digital sport for Nike, said brands should stop focusing on clicks or "likes". He said: "A whole industry is stuck on trying to force old ...

EDF hires AKQA as lead digital agency

EDF Energy has appointed AKQA as its lead digital advertising agency....to conclude in early summer. AKQA's appointment comes as EDF looks to ramp up its digital activity ...

The Revolution Awards 2012 - winners in full

AKQA s Star Player app for Heineken scooped the Revolution Award for Innovation, the event s most ... The Revolution Award for Innovation Heineken Star Player by AKQA Digital Marketer of the Year Paul ... International Best use of mobile Heineken Star Player by AKQA Best use of online advertising ...

Nissan launches first short film

The five-minute film, set in India and created by AKQA, features two lovers who are torn apart, only to be reunited with the help of more than a dozen Nissans. The online film will launch today (30 March) on Facebook and YouTube, and in cinemas across India. The film is part of the car marque ...

Razorfish appoints Schauerte as planning director

Lidstone and Daniel Bonner from AKQA last year , and appointing Sean Chambers from Blast Radius ...

Rugby's first interactive app launched for RBS 6 Nations

6 Nations Live Challenge app follows the success of Heineken's Star Player football created by AKQA ...

Brands eye a share of booming digital health sector

of technology at digital agency AKQA, which worked closely on developing Nike's Training Club iPhone app, says ...

Nike '#makeitcount' by Wieden & Kennedy and AKQA

Wieden & Kennedy London and AKQA have created a new campaign for Nike, with a focus on this year...in Nike s 1948 space from 18 January. AKQA has created a social campaign across Facebook, Twitter ...

Campaign Viral Chart: Google's review of 2011 is most-shared ad

10. Nike '#makeitcount' by AKQA 845 shares this week All time: 1,286 shares ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.