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AMV Pulse picks up Children in Need

BBC Children in Need has commissioned AMV Pulse, the "community management" arm of Abbott Mead...AMV Pulse will provide consultancy on the charity's social media strategy including integrating ... fashion projects. AMV Pulse will also handle the community management of the appeal's Twitter feed ... , the social director at AMV Pulse, said: "Integrating the worlds of social media and TV is of growing ...

AMV wins Sennheiser's global ad business

AMV will develop global communications activity for Sennheiser, centred around the idea of "audio ... to work with AMV, a globally renowned agency. Its creativity and strategic thinking will help take our brand communication to the next level internationally." Ian Pearman, AMV's chief executive, said ...

Amadeo and Tarpey join AMV creative team

creative director at AMV, said: "Andy has a broad experience of exciting work and Hugh has a great understanding of big brands. They are brilliant additions." The hirings are part of AMV's ongoing effort ...

Homebase to retain AMV on £24m advertising job

shoot-out against AMV, for any further negotiations. Euro RSCG and M C Saatchi have already been eliminated from the pitch. AMV has held the business for 15 years. Homebase is expected to rubber-stamp the appointment later this week. Following the review, conducted by marketing director Ajay Kavan, AMV ...

Foot Locker appoints AMV to European advertising task

The move follows the appointment of BBDO New York to Foot Locker's advertising business in the US as a result of a separate pitch. The previous lead agency on both the European and US business was SapientNitro. It will continue to handle digital projects for Foot Locker. AMV will create the pan ...

Blackberry appoints AMV and 72andSunny to $200m ad account

AMV BBDO pitched alongside 72andSunny, a BlackBerry roster agency and Fallon Minneapolis and Publicis New York. BlackBerry parted ways with previous incumbent Leo Burnett Chicago in November last year. 72andSunny will handle the account in North America. AMV BBDO will work from London as the lead ...

AMV BBDO lose out to M&C Saatchi for £10m Garmin ad account

Garmin, the satnav and GPS devices manufacturer, has awarded its £10 million EMEA advertising account to M&C Saatchi.

Mars appoints agencies to Galaxy digital account

to AMV, MediaCom and Freud Communications, following a competitive pitch.

Mars splits with TBWA for BBDO

The business will be split between AMV BBDO and BBDO New York, with the bulk of the business going into AMV BBDO. AMV BBDO, the incumbent on the Mars and Snickers brands in the UK, is expected to take global creative and strategic lead on Mars and Snickers, pick up the UK and global advertising account ...

Unicef reviews global ad account

currently works with a number of agencies, including Abbott Mead Vickers BBDO (AMV), Rapp, Krow and Watson ... , AMV created a short film for Unicef for the charity's "Put It Right" initiative. The initiative ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.