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MEDIA: ASA offers ruling

The Advertising Standards Authority has upheld a complaint from The Telegraph Group about a direct mail ad for The Times and The Sunday Times offering a reduced subscriptions. The Telegraph objected to the claim Savings are based on The Times at 35p, Monday to Friday , because the Monday Times had...

ASA probe into Sony mailshots

condition for which I am prescribing medical treatment. The ASA says it has had several telephone ... to put its case forward, said an ASA spokesman. A Sony spokeswoman said: Every insert contained ... . The ASA is also investigating six complaints about PlayStation s Tekken 3 ad by TBWA GGT Simons Palmer ...

NEWS: ASA blasted by below-the-line

-the-line industry with ASA rulings, which could be resolved by adequate representation of the below-the-line industry on the ASA Council. His comments come in response to a request by ASA director ... their views on the ASA (Marketing, August 15). The ASA Council, which adjudicates on consumer ...

ASA to cover VoD service providers

The change, which takes effect on 1 September, means the ASA will take over the territory from Ofcom. Currently, the ASA is only able to consider complaints that fall under the self-regulatory CAP ... to an appendix of the CAP code. The ASA stressed this would have little or no impact in terms of the code ...

Picture Loans ad banned by ASA

proceeded would soon disabuse them of any such misapprehension. The ASA considered the ad was too light ... an initial enquiry. The ASA also considered a single complaint about a different Picture Loans ad but did ...

Shell exaggerated fuel savings, rules ASA

The ASA has banned a radio ad and direct marketing material for Shell, which misleading claimed...models to the ASA to substantiate its claims, which the ASA noted but did not find enough to prove ... requirement for the watchdog. The ASA banned the ads for being misleading to consumers and for exaggeration of the products benefits. Marketing revealed yesterday that Sainsbury's has lodged a complaint with the ASA ...

ASA clamps down on credit card 'gifts'

LONDON - The ASA has ruled against two direct mail campaigns for credit card companies, which offer...campaign was created in-house. Complaints to the ASA challenged whether the items could be called ... .95 covered fulfilment and postage and packaging costs. The ASA was not convinced, and upheld ...

ASA raps Scotland's panda 'gift' claim

The Scottish Government has been banned by the Advertising Standards Authority (ASA) from running...the survival of one of the world's most endangered species. The ASA ruled against the Scottish Government ... the money was not coming from the Scottish Government. The ASA said: "In the absence of text stating ...

Direct brief: Interprise Solutions rapped by ASA

Interprise Solutions, a financial software brand, has been rapped by the ASA for criticising rival

Direct brief: Friends Provident criticised by ASA

Friends Provident has been criticised by the ASA for causing distress to consumers with a mail pack

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.