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ads has been slapped by the ASA for using a slogan it considers "offensive and unsuitable for general...run for "some time" without complaint. The ASA said: "[the ad] could be interpreted as a derivative ... to use FCUK. The brand had been censured at least six times by the ASA for featuring the slogan in ads ...
The ASA received more than 25,000 complaints about 13,074 different ad campaigns in 2010 ... , the ASA acted to change or withdraw 2,226 campaigns, including high-profile spots for Sony PlayStation ... . However the ASA did not uphold the complaint, stating that the ad was surreal and light-hearted in tone ...
your reaction times and help you avoid accidents", the ASA defended it. The watchdog noted the ad ... options and took a route that avoided hitting a deer. GlaxoSmithKline pointed out that the ASA had ...
purchases." The ASA ruled that both ads were misleading, because Tesco listed more than 31,000 lines on Tesco.com, but only matched around 12,000 of those lines with Asda. The ASA also noted ... and, in some cases, had matched only one item. The ASA stated that the press ad breached CAP Code ...
Authority (ASA) for reinforcing a "negative and outdated" stereotype that Germans are "more likely...were tyrants. The complaints were upheld by the ASA, who ruled it had breached codes of good taste and decency. An ASA statement read: "We noted the ad used a German speaker, rather than someone speaking ... underground posters, which were reported to the ASA but not banned. German brands have often used ...
-fareast-language:#0400; mso-bidi-language:#0400;} The ASA noted that a large orange corner sofa featured ... .' The ASA claimed viewers were likely to believe all sofas shown were included in the half price sale ...
and that the offer only applied to selected lines. The ASA noted the toys featured in the ad were half price during ...
nothing" the ad shows a young boy holding a PlayStation controller and staring at a TV. The ASA ... MCV submitted an official complaint to the ASA on the grounds that the ad was "unrepresentative ... made similar complaints about the campaign. But the ASA responded: "The [ASA] council considered ...
after 'Play' had been pressed. The ASA ruled that the ad breached CAP (Broadcast) TV Advertising ... , the ASA also banned a regional press ad for Spreadex s financial betting site, shortsandlongs.com, after a ... . The ASA did not uphold the trader complaint but agreed that the body language of the three figures linked ...
before 9pm. The ASA noted the swift response from Channel 4 and advised that the ad must not be aired ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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