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The campaign by TMW ran in June and July. It attracted 15 complaints, which were upheld by the ASA . It promoted Lynx variant Dry Full Control and featured Pinder in various scenarios, including ... perspire". The ASA ruled that because activities carried out by Pinder were done in a sexually ...
Outdoor told the ASA that after consulting the CAP Copy Advice team it declined to run the ads ... sites across some National Rail stations. Fellow outdoor company Clear Channel told the ASA ... Authority (ASA) judged the outdoor ad complaints under its new tougher guidelines introduced as a result ...
run training programmes for ASA staff on how to use Adwords to get people to the ASA site, in advance ...
The change, which takes effect on 1 September, means the ASA will take over the territory from Ofcom. Currently, the ASA is only able to consider complaints that fall under the self-regulatory CAP ... to an appendix of the CAP code. The ASA stressed this would have little or no impact in terms of the code ...
and has no plans to use the ad again. The ASA agreed that the flying pigs scenario depicted in the ad ...
LONDON - The Advertising Standards Authority (ASA) has for the first time banned an ad shown...directly from viewers. However, the ASA ruled that, as there was no warning about the scenes ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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