Home Office calls fast-turnaround ad pitch
17 May 2012 | by Jeremy Lee
by children. The ASA dismissed the complaints. ...
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On the Campaign Couch ... with JB
24 May 2012 | by Jeremy Bullmore
A. Like prison sentences, ASA rulings serve two purposes: retribution and deterrence. And deterrence can only work if preceded by retribution. If you find this unsatisfactory, you should muster your fellow marketers and lobby the Government to introduce mandatory pre-publication clearance of all ...
Lush ad banned over claims that reptile trading was driving species to extinction
09 May 2012 | by John Reynolds
). In total, the Advertising Standards Authority (ASA) received 14 complaints, relating to eight different ... welfare issues, so they did not believe judging the campaign was within the ASA's remit. Lush added ... . The ASA ruled said the six of the eight complaints were deemed to have substance and in breach ...
ASA appoints P&G's Donnelly and Sainsbury's Bookbinder
30 Apr 2012 | by Arif Durrani
The Advertising Standards Authority has appointed Roisin Donnelly and Alan Bookbinder to its ASA...of the ASA, said: "I am delighted to welcome Roisin and Alan to the ASA. They bring extensive experience ... of society". The ASA is the independent regulator of ads across all media in the UK, and works in co ...
Marketing Promotion: How ad clearance helps brands
17 Apr 2012 | by Chris Mundy
judged by the ASA to have breached advertising codes. This low figure shows the work we do protects ...
Israeli tourism ad misled readers over state boundaries
21 Mar 2012 | by Daniel Farey-Jones
The Advertising Standards Authority (ASA) has banned a press ad promoting tourism in Israel...in that area. The ASA noted that the map appeared beneath the heading "Welcome to Northern Israel ...
L'Oréal anti-wrinkle cream ad thwarted by MP
01 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
by the Advertising Standards Authority (ASA), after a complaint was received from Jo Swinson MP....the photo more flattering, it made the defence that the ASA had previously ruled that cosmetics ads could present products in the best possible light. L'Or al submitted images and information to the ASA to show what level of post-production had occurred on the ad, which the ASA decided had been altered in a ...
Agencies line up for Ryanair ad brief
26 Jan 2012 | by Jeremy Lee
away from its traditionally controversial advertising. In December last year, the ASA announced ... , including two press ads that promoted cheap fares using the line: "Book to the sun now!" The ASA ruled ...
Jazz hands at the ready
19 Jan 2012
. And on the silver screen, Diary can report that Asa Butterfield, the child actor who shot to stardom recently ...
Citroen ad banned over epilepsy concerns
18 Jan 2012 | by Sara Kimberley
The Advertising Standards Authority (ASA) has banned a Citroen TV ad featuring flashing lights...has got into hot water with the ASA. In April, a viewer complained about the Citreon ad ... helmets. The ASA ruled it could not be shown during programmes aimed at younger children. Follow Sara ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
