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Trading places: this week's people moves

and Alan Bookbinder to its ASA Council , responsible for adjudicating on complaints about ads. ( Campaign ...

ASA bans Budweiser radio ad for linking alcohol to sexual success

Authority (ASA), challenging whether the ad, which was heard in December last year, linked alcohol to sexual ... time, including the possibility of meeting a potential sexual partner. The ASA said AB InBev should ...

Government alcohol strategy comes under fire from advertisers

advertising. "We will work with the ASA and Ofcom to examine ways to ensure that adverts promoting alcohol ... Standards Authority (ASA) to "ensure the full and vigorous application" of ASA powers to online and social ... behaviours in partnership with the ASA and other relevant bodies, are also mooted. ...

BrewDog fails to derail Carling's message

Molson Coors has escaped action by the Advertising Standards Authority (ASA) after it was accused...Brewer BrewDog had complained to the ASA over what it considered to be misleading information on Carling's website about the way the beer is made. It focused on a cartoon timeline about how the drink ... ingredient or every detail of the brewing process as it would have made the cartoon unreadable. The ASA ...

Millions of children saw World Cup drinks ads says charity

. The BCAP Codes contain specific rules for the advertising of alcohol, which are administered by the ASA. ...

Alcohol brands set record rates of compliance with ad codes

promotion, which the ASA considered was likely to be seen to encourage excessive drinking and implied that alcohol was indispensable. The ASA refused to reveal the brand behind the offending ad. This is the third comprehensive ASA survey of alcohol ads since the introduction of new stricter alcohol advertising ...

Government advisers support ban on all alcohol ads

Standards Authority (ASA) to reduce the proportion of children exposed to alcohol, and ensure that all ... for the ASA said: "The reassuring thing is that the vast majority of Nice's concerns are already covered [by ... that bodies including the ASA and Ofcom should "keep the current regulatory structure under review". A ...

ASA clears Smirnoff ad of implying mood enhancement

was shown being served a drink, though no alcohol was consumed by anyone in the ad. The ASA noted ...

Promotional email for Martini banned by ASA

the message that the women were as beautiful at the end of the evening as they were at the start. The ASA ...

ASA says booze ads comply with alcohol advertising codes

compliance rate with 92 per cent one breach from 12 ads. It is the third time the ASA has carried out ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.