ASA clears government campaign on children and alcohol
21 Apr 2010 | by Alex Brownsell
"directed at parents rather than at children". As a result, the ASA opted to take no further action. ...
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'Aggressive marketing' played role in summer riots, says panel
28 Mar 2012 | by Gemma Charles
, the panel recommends: The Advertising Standards Authority (ASA) make the impact of advertising ... among children. The ASA incorporates commercialism and materialism into its engagement work ... dialogue between Government and big brands, to further this debate. The ASA said it would "take ...
Westminster Media Forum: CSR and schools marketing come under fire
17 Mar 2010 | by Daniel Farey-Jones
case for an ASA-like body to cover schools, and by another speaker, Olive Boles. Boles is the director ...
Regulator bans misleading 'Diploma' ads
28 Oct 2009 | by Hadassah Nymark
were justified. The ASA noted Cambridge only accepted the Diploma in engineering, on the condition ...
Regulator rules against Microsoft study guide ad
07 Oct 2009 | by Hadassah Nymark
Microsoft, the advertising company, said it had understood the book was not available in the UK but had since realised this was not the case. It confirmed the discount was limited to the US, which it said was explained when consumers visited the relevant website. The ASA felt the ad did not go far ...
Trinity Mirror sells off recruitment division for £11m
11 Aug 2006 | by by Alex Donohue
. The management team is led by Chris Herrmannsen and the deal also includes ASA Legal and Profiles Resource ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
