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A BSkyB ad for its HD and ESPN packages has been banned by the Advertising Standards Authority (ASA...and conditions in the creative, the ASA banned the ad. The ASA said it was "significant" that consumers would ... of today's decision. The ASA's remit was extended in March 2011 to encompass marketing claims companies ...
Virgin Media has been banned from running a print ad by the Advertising Standards Authority (ASA...in the industry. The ASA acknowledged that the small print was large enough for a normally sighted person ...
Standards Authority (ASA) for misleading consumers, after the ad sparked more than 80 complaints..... The ASA agreed with the initial qualifying text on the screen, but said the line, "If you've got Sky ... successfully petitioned the ASA to have a direct mail ad campaign, run by rival Virgin Media, banned , because ...
BSkyB has successfully petitioned the Adverting Standards Authority (ASA) to ban a direct mail...from Virgin Media". The ASA decided the disclaimer was likely to be overlooked by consumers because ... angle on the right hand side of the envelope. The ASA concluded the direct mail campaign did ... " was rejected by the ASA despite an objection from Sky, which said the statement could misleadingly imply Virgin ...
(ASA), has laid down updated rules stating services should not be described as "unlimited" if users ... in January, after the ASA received numerous complaints relating to speed and "unlimited" claims in telecoms ... that half the "up-to" speeds advertised by providers. The ASA has warned the new guidance on advertising ...
The ASA ruled the ad did not make clear that BT Infinity had limited availability and falsely ... that they [the ASA] want the fact that BT Infinity is rapidly rolling out, but not yet widely available ... with the ASA how they define 'widely available', given the restricted availability of Virgin Media's own fibre ...
. The ASA upheld BT's complaint that the ads failed to prominently state which services were being compared ... offered a faster download speed. ASA ruled Virgin's "absolute claim was misleading" because ... was the only factor in achieving optimum game performance. The ASA considered internet speed was a factor ...
team had received no complaints. The ASA, however, did not accept Yahoo's defence. While noting ...
The Advertising Standards Authority (ASA) made a loss for the year, with incomes declining...The ASA receives its income from a levy placed on the ad industry, a 0.1% levy on broadcast ad ... . In September 2010, the ASA s remit extended from paid-for ads online, to ads placed by companies on their own ... paid-for ads via search engines in the future. An ASA spokesperson said: "As the levy goes down ...
at the digital leading edge. The ISPs let us all down. That's why Ofcom and the ASA should act together ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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