Click 
to remove filters
The Advertising Standards Authority (ASA) made a loss for the year, with incomes declining...The ASA receives its income from a levy placed on the ad industry, a 0.1% levy on broadcast ad ... . In September 2010, the ASA s remit extended from paid-for ads online, to ads placed by companies on their own ... paid-for ads via search engines in the future. An ASA spokesperson said: "As the levy goes down ...
The Advertising Standards Authority (ASA) has launched its first consumer ad campaign in five years...directed the cinema and TV ads. The ads also inform the consumers that the ASA's remit now covers marketing communications on companies' own websites. In January, the ASA launched a business ... -Paler, director of communications, policy and marketing ASA, said: "We want the public to know that the ASA ...
(ASA), after a "distressing" ad for its horror film 'Saw 3D' was seen by a 10-year-old after the 7.30pm...and therefore clearly based in fantasy". The ASA noted that apart from a scene where a man had blood on his ... for younger viewers. The ASA ruled that the 7.30pm restriction was not sufficient and the ad should ...
The Advertising Standards Authority (ASA) upheld a complaint about the cinema ad for the face cream in its adjudications today. A voice-over stated, "Nivea Visage Anti-Wrinkle Q10 Plus helps ... the advertised product specifically. The ASA ruled that the ad presented the relationship between ...
loophole, by extending the existing standards to include commercial websites." An ASA spokesman said ... at tackling concerns surrounding the online regulatory gap by extending the ASA's remit online and we welcome ... no date has been set, changes are imminent." The ASA was formed in 1962, primarily as a regulatory body ...
was not of particular appeal to children within the viewing population as a whole. The ASA noted that although the ads ...
by the British Board of Film Classification. The ASA noted the ad made several sexual references, both explicit ...
had been involved in the use of illegal drugs. The ASA challenged whether the advertiser's approach ... of knowing how their details were passed on. The ASA concluded that because Metrodome had not made sure ...
. The ASA said despite the obvious humour of the ad, the Setanta sports feed could be seen at premises ...
of swearing in the ad was unlikely to cause serious offence in a pub environment. The ASA noted that the ad ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
