to remove filtersADVERTISING & PROMOTION: Travel’s true cost exposed
13 Nov 1997 | by PATRICK BARRETT
have to pay up to a half or a third more than the headline price, said ASA director-general Matti ...
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Air-fare advertising to show added tax rates, the ASA rules
14 Nov 1997 | by HARRIET GREEN
practice the ASA condemns as misleading. The ASA s action brings such ads in line with those ... to make the kind of price claims not permitted to other advertisers. ASA executives carried out ... to advertise fares that included variable foreign duty charges. But Matti Alderson, the ASA s director ...
ASA attacks News Group offer chaos
17 Oct 1997 | by JOHN TYLEE
. The ASA was told that readers missing the cards needed to make phone bookings for the flights had ... household. The ASA has also criticised the soft drinks manufacturer, J. N. Nichols, for an ad ... was released through the cinema s air conditioning. At the same time, the ASA has taken the unusual ...
ASA probes airlines over ’hidden extras’
07 Aug 1997 | by RAYMOND SNODDY, Financial Times media c
the price by up to 25%. The ASA has received two complaints from the Air Transport Users Council ... on international flights. Outside the UK, airport duty varies. The case will go before the ASA ... Griffiths has announced his support for the ASA investigation. In addition, airline pricing ...
REVIEW: Marketing and advertising news in the week’s press ..
04 Apr 1997 | by MICHELE MARTIN
of the National Council for Civil Liberties, will replace Christopher Ogden, who left the ASA in February ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
