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Review: Marketing and advertising news in the week’s press

in a plea to the Government to tighten rules on financial ads. Nationwide says the ASA is impotent...The Nationwide Building Society has called for a more powerful Advertising Standards Authority in a plea to the Government to tighten rules on financial ads. Nationwide says the ASA is impotent as it cannot punish offenders and allows suspect ads to run while being investigated. The indications ...

THE HIGHS AND LOWS OF 1997 - Stefano Hatfield on the year when Bates fired Tim Ashton, Rapier Stead & Bowden’s C&W win caused a shock, the nation suffered Spice Girls overkill and the BBC treated us to a perfect day

Hinton attacks the cosy world of adland s creatives... the ASA slams the Consumer Association over a ... It s not the obvious play on a very obvious swear word that the original was. The ASA s Caroline Crawford on f ...

ASH fury at fag ’accessory’ ads

not been vetted by the ASA prior to publication. The ASA has considered the complaint but says ...

MARKETING MIX: The Marketing Christmas Quiz

ever, a High Court injunction was awarded against the ASA, preventing the publication of its August ...

ASA slams Vegetarian Society ad campaign

cancer victims and claim: You might decide that meat, like cancer, is best avoided. The ASA ... changes. Meanwhile, the ASA has warned Bass to take greater care with future advertising after ... of Hoola, superimposed on the quiff in his hair. But the ASA has cleared Bean Andrews Norways ...

CAMPAIGN INTERACTIVE: Interactive Gallery Reviewed by Mike Beeston

festivals to country fairs (does the ASA monitor these?). As such, it s a working Website designed ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.