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THE HIGHS AND LOWS OF 1999: Caroline Marshall surveys the year in which merger followed merger, Guinness ’surfer’ made a splash, a yellow furry animal revitalised Levi’s and the ad industry mourned the death of David Ogilvy

but is also allowed to continue thanks to its deliberate seaside postcard tone ... the ASA carpets ... bound and gagged in the boot of a car ... on the subject of the ASA, the BBC s top administrator ...

ASA lambasts poster for Louis Marcel

that women liked to be treated roughly. This week the ASA said that although the campaign, produced ... carpeted by the ASA over claims about GM foods. Its ruling followed complaints by the rival ... . The ASA accepted Waitrose and Iceland were the first to take such action and rejected Sainsbury ...

Government backs the ASA’s cosmetic surgery ads ruling

problems but backed the ASA s view, saying: These go beyond the limited field of advertising ... reached an acceptable standard. It will now consider other avenues - including the ASA s proposal for a ... lobbying campaign by the ASA, whose director-general, Matti Alderson, wrote to ministers urging them ...

Boddingtons ad in drugs controversy

and imagery in ads. But this week ASA executives were making it clear that it would be up to the public to judge it. Caroline Crawford, the ASA s public affairs director, said: We take a dim view ...

REVIEW: Marketing and advertising news in the week’s press

for the first time. - General release The ASA has ruled that the Co-operative Bank must not repeat ...

IAB to police online ads using ASA code

and range from online sales houses to media owners, such as Lycos and AOL. Although the ASA has ... by the Committee of Advertising Practice, the body that writes the rules supervised by the ASA. CAP ... that if the ASA did uphold a complaint against an online ad, the IAB would be best placed to ensure ...

ASAE realigns PR division to elevate external profile

plan introduced by the ASAE in August. The plan calls for higher visibility for the 25,000-member ... . The ASAE bills itself as the association for association executives and boasts members who manage ... of the ASAE s communications shift was nine-year veteran Ken Sommer, the group s PR director. We needed a ...

BORDER LINES: STOCKHOLM - Prime sets up dot.com division

, accepting payment in company stock as well as cash. Prime Start is headed by company CEO Asa Astrom and has...Top 20 Swedish agency Prime PR has launched a subsidiary, Prime Start, to work on dot.com clients, accepting payment in company stock as well as cash. Prime Start is headed by company CEO Asa Astrom and has three accounts, including web-based city guide CitiKey, which has worked with Prime PR ...

ASA gains control over web ads after IAB deal

by the ASA, which will enforce CAP codes in the same way as print and posters. How the regulation ... and promotions are exempt, but tend to be part of larger campaigns, which are subject to the levy. The ASA ... on internet ads - increase. The ASA has accepted complaints on electronic advertising since 1996 ...

100 Marketing Moments: The 20th century saw the birth of modern marketing, Jane Bainbridge charts some historic landmarks through the decades

now hold Tesco Clubcards. 1995 - A record number of complaints are made to the ASA regarding an ad for the British Safety Council, which features the Pope and promoted condom use. The ASA ... month. 1999 - The ASA publishes the new edition of its codes in October, making political ...

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