CAP introduces online kitemark
31 Dec 2000
fee entitling them to display the new kitemark next to their online promotions. ASA ...
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complaints to the ASA than any other form of promotion. The round table convenes to find out why
31 Dec 2000 | by LISA AUSTEN-JONES
. But with prize draws and competitions continuing to prompt more complaints to the ASA than any other form ...
STOP PRESS
21 Dec 2000
said the ad, which resulted in more than 700 complaints to the ASA, was not intended to offend...Yves Saint Laurent has said it stands by its banned poster featuring Sophie Dahl, claiming it was purely meant to emphasise the spirit of Opium, which is a provocative and sensual fragrance . YSL also said the ad, which resulted in more than 700 complaints to the ASA, was not intended to offend ...
SmithKline Beecham in ad bias legal row
20 Dec 2000
, his views infected the ASA s decision to ban what it said were unsubstantiated advertising claims ... is the first to go to court since the setting up of an independent appeals system against ASA decisions which ... claims the ASA had paid insufficient regard to the backing of Ribena Toothkind by the BDA s panel ...
SmithKline Beecham in ad bias legal row
20 Dec 2000
, his views infected the ASA s decision to ban what it said were unsubstantiated advertising claims ... is the first to go to court since the setting up of an independent appeals system against ASA decisions which ... claims the ASA had paid insufficient regard to the backing of Ribena Toothkind by the BDA s panel ...
Opium poster banned after record complaints
19 Dec 2000 | by Louise Banbury,
The ad, which shows a reclining Dahl wearing nothing but a pearl choker and gold stilettos, received 730 complaints -- more than any other campaign since the British Safety Council’s safe sex campaign in 1995, which featured the Pope wearing a crash helmet. The ASA ordered Yves Saint Laurent ...
ASA pulls naked Opium ad
19 Dec 2000
spread-eagled, has been deemed degrading to women and offensive. According to the ASA s director general ...
ASA pulls naked Opium ad
19 Dec 2000
spread-eagled, has been deemed degrading to women and offensive. According to the ASA s director general ...
White Paper calls for a 'co-regulation' system
15 Dec 2000 | by Our Parliamentary correspondent
Standards Authority (ASA), which was well-regarded here and abroad, gave it confidence that co ... that it would be impossible to police all material. The ASA will retain the job of regulating ads ...
CLOSE-UP: NEWSMAKER/SEGA - 'Creative differences' cited as BBH and Sega split. Sega is still playing a game of catch up in the consoles market, Jeremy White says
15 Dec 2000 | by JEREMY WHITE
, the ASA upheld a complaint against the execution. A Sega spokesperson offers the official line: BBH ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
