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Opium poster banned after record complaints

The ad, which shows a reclining Dahl wearing nothing but a pearl choker and gold stilettos, received 730 complaints -- more than any other campaign since the British Safety Council’s safe sex campaign in 1995, which featured the Pope wearing a crash helmet. The ASA ordered Yves Saint Laurent ...

ASA reprimands rival test claims of Elida and P&G

taking expert advice, the ASA upheld all complaints on the grounds that the trials carried out by both ...

ISBA SUPPLEMENT: Advertising through the ages - As ISBA draws near to its centenary, James Curtis charts the growth of the advertising industry and the ways in which society has shaped its course over the past 100 years

on cigarette packs. 1973 Commercial radio launches. 1976 ASA toughens tobacco ad restrictions. 'Surreal ...

Elida Faberge’s rude ad

bikini bottoms. But some complainants have told the ASA they don t believe the ad should be shown on posters. On Monday of this week ten, complaints were received. Donna Mitchell, spokeswoman for the ASA ...

Adland left confused over ’waif’ code - Last week’s Body Image Summit failed to give advertisers clear guidelines about their regulatory obligations

body image. The Advertising Standards Authority (ASA) said that its role is only to step ... . According to Chris Reed, external affairs manager for the ASA, there is no specific code to regulate ... . Likewise, the ASA will step in to stop extreme cases, but it doesn t crack down on anything that doesn ...

Review: Marketing and advertising news in the week’s press

. ThinkVentures will provide web start-ups with capital backup. The Sunday Times The ASA has ...

Briefs

. Dyson issued a statement welcoming the ASA adjudication against Electolux s claim that its Hepa Power ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.