to remove filtersDIRECT: Briefs
20 Jul 2000 | by MARK KLEINMAN
report. BA came under fire for a series of mailings which the ASA concluded were misleading. Standard ...
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PERSPECTIVE: The needs of a client outweigh the need to win creative awards
13 Oct 2000 | by CAROLINE MARSHALL
the poster to the ASA, it was, clearly, offensive. To our jury, however, 'nipples' knows its target consumer ...
POWER 100: The keys to power - Who are the most influential marketers in the UK? Marketing lists the top 100 by their brands, advertising budgets, industry connections and star quality. (2 of 2)
01 Jun 2000 | by SHARON GREAVES
STANDARDS AUTHORITY Graham, 49, has a substantial role as ASA director general at a time when ... by. Despite his diplomatic tone - Graham was a BBC administrator before joining the ASA late ... is the potential of extending the ASA s remit into broadcast advertising through merging with, or replacing ...
ASA stays out of row over joining euro in test of new ad code
19 May 2000 | by EMMA HALL
of the new rules that exempt political advertising from the ad industry s code of practice, the ASA ... on two complaints that they were misleading. Christopher Graham, the ASA s director-general, said ... political claims. Graham insisted the ASA s refusal to intervene did not signal a free ...
REVIEW
21 Apr 2000 | by ANNA GRIFFITHS
Media shares were among the hardest hit by this week s stock market downturn. BSkyB was down 100 to 1,421, the Daily Mail s press campaign for npower which features a red-headed family alongside the slogan: There are some things in life you can t change. The ASA will decide in the next few days ...
Briefs
20 Jan 2000 | by POPPY BRECH
. Dyson issued a statement welcoming the ASA adjudication against Electolux s claim that its Hepa Power ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
