to remove filtersPERSPECTIVE: The needs of a client outweigh the need to win creative awards
13 Oct 2000 | by CAROLINE MARSHALL
the poster to the ASA, it was, clearly, offensive. To our jury, however, 'nipples' knows its target consumer ...
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ANALYSIS: Advertising's modern woman? - Sexually upfront or just a front for sexy ads - Cordelia Brabbs exposes lingerie ads' depiction of women
09 Nov 2000 | by CORDELIA BRABBS
from the ASA for posters that gasped If he s late, you can always start without him and Bring him to his knees . Only one execution, reading Moan, moan, moan escaped the ASA s order for the campaign posters to be pulled down. Thirty-seven complaints were made to the ASA, citing them as sexually ...
Adland left confused over ’waif’ code - Last week’s Body Image Summit failed to give advertisers clear guidelines about their regulatory obligations
29 Jun 2000 | by CORDELIA BRABBS
body image. The Advertising Standards Authority (ASA) said that its role is only to step ... . According to Chris Reed, external affairs manager for the ASA, there is no specific code to regulate ... . Likewise, the ASA will step in to stop extreme cases, but it doesn t crack down on anything that doesn ...
EDITORIAL: ASA is wrong not to ban Death Row ads
23 Jun 2000 | by FRANCESCA NEWLAND
as outside it. The fact is that the ASA is a front-line defender of the self-regulatory system ... the ASA that its decision not to ban Benetton s Death Row ads is wrong and the result of muddled thinking it may come to rue. To criticise the ASA is simply to load the guns of its detractors ...
DIARY: Advan’s cheeky stunt backfires when TBWA tires of fcuk imitators
23 Jun 2000 | by JIM DAVIES
on . Of course, this could be because ASA approval of the rather risque slogan is dependent on it never being ...
ANALYSIS: Which of these ads sells jumpers? - Benetton’s death row campaign has reopened the debate on shock ad tactics used by companies and charities. Cordelia Brabbs reports
22 Jun 2000 | by CORDELIA BRABBS
, glare out. Last week, the Advertising Standards Authority (ASA) brushed aside 144 complaints ... the pictures were shot, is suing. The ASA wrote in its monthly report: We must balance ... , but their relevance to its product. I m not for censorship, but it should be legitimate for the ASA to ask ...
Benetton death row ads cleared by ASA
15 Jun 2000 | by GAIL KEMP
front-page justification in this month s report, the ASA acknowledges the sensitivity of its decision ... prisoners for commercial purposes. However, the ASA accepted Benetton s explanation that the campaign ...
CLOSE-UP: ADVERTISER OF THE WEEK/BENETTON - Students to create Benetton ads in post-Toscani era. Benetton has shifted all its advertising to the Fabrica centre, Clare Conley writes
12 May 2000 | by CLARE CONLEY
featuring a new-born baby with an uncut umbilical cord is banned by the ASA 1995: Fabrica, Benetton ...
ANALYSIS: When is it right to use shock ad strategies? - Public cynicism about the ad industry is leading to a major rethink on ’shock’ ad techniques, argues Sean Pillot de Chenecey
30 Mar 2000 | by SEAN PILLOT DE CHENECEY
in the Advertising Standards Authority (ASA) receiving protests from those outraged at the use of those condemned ... . The ASA rejected public complaints as it accepted the ad was designed to demonstrate in a powerful way ...
Review: Marketing and advertising news in the week’s press
25 Feb 2000 | by FRANCESCA NEWLAND
. ThinkVentures will provide web start-ups with capital backup. The Sunday Times The ASA has ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
