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STOP PRESS: Advertising Standards Authority uphold complaints by Sainsbury's

The Advertising Standards Authority has upheld two complaints by Sainsbury's about Tesco ads in which the market leader compared prices at the two supermarkets. The ASA advised Tesco to seek guidance from the Committee of Advertising Practice Copy Advice Team before launching similar ads. ...

OPINION: Cowen on ... Coco De Mer

. They could also be the final straw pushing the ASA over the edge and scoring a publicity-generating ban ...

Saatchis courts orgasm ad controversy

of objects photographed to resemble vaginas. An ASA spokeswoman said: "The British Codes of Advertising and Sales Promotion are quite clear: no ad should cause serious or widespread offence. The ASA ...

ADWATCH: Asda adds 'real lives' message to value for money drive - Asda has moved away from pure price advertising with ads which also emphasise experiences

. Last week Asda lodged a complaint with the Advertising Standards Authority (ASA) about rival Tesco ...

Boots confronts Tesco over price claims

. The ASA said that the ad was misleading and asked the advertisers not to use the same approach again ...

STOP PRESS: Asda to lodge complaint with ASA

Asda will this week lodge a complaint with the Advertising Standards Authority (ASA) over rival Tesco's latest price-based advertising campaign. The move comes after Sainsbury's also said it would complain about the ads, in which Sainsbury's is named as being around 8% more expensive than Tesco. ...

Tesco reported to ASA over price claims

LONDON - Tesco is to be reported to the advertising watchdog over claims that its prices have gone up contrary to its high-profile price cuts campaign.

ASA slams Boots for unsolicited customer mailing

Boots has been rapped by the Advertising Standards Authority (ASA) for sending letters ... ... tick the box below and return this letter to us." The ASA supported the one public complaint lodged, ruling that Boots has breached the ASA's codes by sending a mailing to customers who had asked ...

Boots rapped over Advantage mailing

and inform them. However, the ASA upheld the complaint, saying that because it had sent information ...

McDonald's rapped over Cadbury's claim

Cadbury's product". The ASA, however, rejected the explanation and found McDonald's guilty of misleading advertising. Because there was a picture of a Cadbury's Caramel on the poster, the ASA said ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.