MARKETING HELPLINE SERVICE
20 Dec 2001
Authority (ASA). It can force the offending brand to make a correction or withdraw the ad. Around 10 ... by the ASA's Committee of Advertising Practice (CAP). But CAP will require you to provide a detailed ...
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ATOC slammed by ASA over 'untrue' poster ad claims
20 Dec 2001
The Advertising Standards Authority (ASA) has upheld complaints that the wording on certain poster ads from the Association of Train Operating Companies' 'Time to return' campaign was misleading, because it implied that service levels had returned to normal. The ASA found the statement, 'Fast ...
MARKETING MIX: A brand for the weekend, sir?
20 Dec 2001
the wrath of advertising watchdogs, surely the ASA would have to draw the line at Sainsbury's 'Making life ...
EDITORIAL: The figures don't add up for alcohol advertising critics
20 Dec 2001 | by CRAIG SMITH, Editor
as no surprise. A multi-faceted approach to responsible advertising, involving the ITC, Radio Authority, ASA ...
Financial firm condemned for exploiting
September 11 attacks
19 Dec 2001 | by Jennifer Whitehead,
if it had caused distress to any of the 400,000 recipients. The ASA ruled that the timing ...
THE BOOK OF LISTS: The 10 Most complained about ads
17 Dec 2001
complained that the advertisements were offensive. The ASA agreed and has ordered French Connection ... the phone don't ring." The ASA backed the 124 complaints claiming the insert was offensive and not well ... ", provoked 99 complaints to the ASA. However, it refused to back claims that it was offensive ...
THE BOOK OF LISTS: The 10 Best advertising lawyers
17 Dec 2001
successfully defended Comet against the ASA and ITC rulings on a price claim dispute with Currys. Courtenay ... Successfully acted for the ASA in defence of the judicicial review proceedings brought by SmithKline Beecham ...
EasyGroup chief calls for 'biased' ASA to be closed
13 Dec 2001 | by DANIEL ROGERS
Authority (ASA), accusing it of being a "protectionist" body that will "always rule in favour of the status quo". Haji-Ioannou told Marketing that a government body should take over the ASA's powers "because the ASA is obviously unwilling to stand up to big media interests". His call ...
STOP PRESS: Advertising Standards Authority uphold complaints by Sainsbury's
13 Dec 2001
The Advertising Standards Authority has upheld two complaints by Sainsbury's about Tesco ads in which the market leader compared prices at the two supermarkets. The ASA advised Tesco to seek guidance from the Committee of Advertising Practice Copy Advice Team before launching similar ads. ...
SO THAT WAS 2001: The marketing industry has had its fair share of ups and downs over the past year, but 2001 will always be remembered for the atrocities of September 11
13 Dec 2001
-slapping from the regulators. The high point was in April, when the fcukinkybugger.com poster prompted the ASA to insist on pre-vetting future work for two years. The ASA also didn't take kindly to posters ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
