to remove filtersTHE BOOK OF LISTS: The 10 Best Letters in Campaign
17 Dec 2002
that the kitchen company Moben "fell foul of the ASA for using an umlaut in its name" (Campaign, 1 November 2002 ...
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THE BOOK OF LISTS: BEST DIARY STORIES OF 2002 - Lawyers predict it's not all doom and gloom for the ad industry in 2003
17 Dec 2002
-frontal photographs of a naked man. The ASA will reject complaints that the ads will cause serious or widespread ...
REVIEW: The ASA bans Golden Wonder poster campaign
13 Dec 2002
The Advertising Standards Authority has banned a poster campaign for Golden Wonder for making "irresponsible and tasteless" references to drug taking. One execution of the ad headlined "User" showed a woman on a bicycle laden down with Golden Wonder crisps. The strapline read: "This mother has a 34.5g...
Agencies to contest £3m AG Barr media business
06 Dec 2002 | by JEREMY LEE
campaigns have attempted to live up to this humorous approach. In August, the ASA investigated complaints ...
OPINION: Mills on ... Carphone Warehouse
06 Dec 2002 | by DOMINIC MILLS, dominic.mills@haynet.com
This applies particularly to animals, as Royal Sun Alliance discovered 18 months ago with its spoof lost dog posters for Lucky, the brand mascot of More Th>n. These posters confused hundreds of animal lovers, who then protested so strongly that the ASA was forced to reprimand the client and its ...
Agencies to contest £3m AG Barr media business
05 Dec 2002 | by Jeremy Lee,
to this humorous approach. In August, the ASA investigated complaints from Edinburgh goths following an ad which ...
REVIEW: The ASA upholds complaints about direct mailing
22 Nov 2002
The Advertising Standards Authority has upheld complaints about a direct mailing from Midland Mainline that arrived in the form of a parking ticket. The campaign, by Poulter Partners, was "misleading and distressingly implied that recipients had committed a traffic offence". - General release.
MEDIA FORUM: Could Ofcom avoid interfering with the ASA's role?
08 Nov 2002 | by ALASDAIR REID
-regulation has worked in the non-broadcast arena. "Other parts of the media are self-regulated and the ASA is a ... by the ASA's Committee of Advertising Practice and the other by the Independent Television Commission. It ... sense for Ofcom to extend its remit to include the ASA. But those responsible for press advertising have ...
REVIEW: The ASA upholds complaint from Lever Faberge
01 Nov 2002
magazine ad for Procter Gamble's Pantene Pro-V shampoo and conditioner. The ASA upheld the complaint
Dolphin and Moben parent company to review £15m media
01 Nov 2002 | by JEREMY LEE
year, Moben fell foul of the Advertising Standards Authority for using an umlaut in its name. The ASA received a complaint that this was misleading as it implied that Moben was a German company. The ASA ruled ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
