03 Dec 2003
| by Claire Billings,
18 years old, the ASA banned the ads because the T-Shirts were included in a catalogue that also ...
22 Oct 2003
| by Staff,
on sensitive skin.
The ASA investigated the scientific method used by Lever Faberge to compare the effect ...
is transferred from clothes to skin.
The ASA concluded that the mailing was likely to mislead, because ...
17 Oct 2003
| by Claire Billings,
Only 1% of press ads, excluding duplicates, broke the ASA's CAP Code, although nine were said to be questionable. All nine appeared in two issues of a magazine featuring the latest computer and console games ...
.
The ASA conducted the survey to assess compliance rates for marketing in media targeted primarily ...
26 Jun 2003
| by Ben Bold,
financially if they switched their account from Virgin One to the Intelligent Finance Plan. The ASA agreed ...
26 Jun 2003
| by Ben Bold
financially if they switched their account from Virgin One to the Intelligent Finance Plan. The ASA agreed ...
01 May 2003
| by Claire Billings,
direct mailings was 401 less than the 3,111 the ASA resolved about direct mailings in 2001.
As a whole, the number of complaints about direct marketing and database practice fell by 47.6%. The ASA put this down ...
. The ASA received 71 complaints about the mailing, which were upheld.
The rise in complaints about direct ...
02 Apr 2003
| by Jennifer Whitehead,
denigrated the Express, was rejected because the ASA deemed it to be an expression of the advertiser ...
complaints against it upheld by the ASA.
The two newspapers have been continually clashing in recent months ...
05 Mar 2003
and covers all non-broadcast advertisements, sales promotions and direct marketing. However, the ASA ...
marketing and the subject of many complaints to the ASA.
The rules have been tightened up a bit and now ...
14 Feb 2003
that saw British cinema-goers receive unsolicited text messages promoting the film Minority Report. The ASA
03 Feb 2003
| by Jennifer Whitehead,
further complaints over Sweet & Tasty mailings, the ASA received a signed assurance from the J Partnership ...
losing its Royal Mail business mailsort discount.
However, the ASA said it has become aware ...
, director general of the ASA, said: "Like advertisers, all marketing agencies have a responsibility ...