services. She complained to the ASA because there was no way to opt-out of future messages. The ASA ruled against O2 because its campaign lacked "explicit consent". O2 said: "We were disappointed with the ASA ... there are no clear guidelines for SMS marketers. The guidance followed by the ASA and UK information commissioner ...
." Wanadoo said it would comply with the ASA's ruling and remove the claim from further advertising. The company said: "We accept and will adhere to the ASA's decision on our use of the term 'full speed ...
are clearly identified in future. A spokesperson for Wanadoo said: "We are looking at the ASA report ... where anyone can get their own website for less than £100. "We've contacted the ASA about a number ...
, leaving recipients under the wrong impression it was coming directly from BT. In its ruling, the ASA ... of the recipient's server." The ASA has also told DMS to ensure its identity is clear in future emails. If you ...
, the ASA received only 17 complaints about email marketing campaigns but this figure rose to 455 in 2003 ... of the campaigns that the ASA ruled against was for the Tom Cruise film 'Minority Report', which saw a voice ... for being misleading. The ASA said in its report that it was likely that the rise in complaints against ...
LONDON - Alton Towers has been threatened with being reported to the advertising watchdog by business leaders for a website, Ihatework.co.uk, that encourages staff to take sick days to visit its amusement park.
Telewest broadband service Blueyonder has been rapped by the Advertising Standards Authority (ASA
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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